*Oversee strategic PR and Influencer Marketing campaigns for major studios and streaming services, including Prime Video, Warner Brothers, Hulu, Max, and Focus Features*Create targeted lists of hundreds of influencers to ensure all projects are reaching specific target demographics requested by clients *Collaborate with internal teams to produce experiential events for titles such as UAR's Bones & All, Neon's Infinity Pool, and MGM's Challengers *Manage client expectations by communicating effectively and delivering daily/weekly reports to showcase progress of campaigns, as well as providing case study wrap reports once campaigns have ended

*Served as Publicity Lead for the Midnight, Spotlight Narrative Competition, U.S. Narrative Competition, and International Narrative Competition categories* Managed media relations and oversaw red carpets throughout the festival; worked closely with film teams to ensure that all PR needs were met* Created targeted media lists for special interest and influencer outreach* Tracked all coverage for assigned categories

* Meet weekly deadlines by writing between 4-6 engaging pieces for websites including The Fashion Spot, Total Beauty, and The Active Times* Source images and research various topics to guarantee accurate and interesting details* Utilize SEO principles to ensure a maximized audience reach* Work with CMS programming to craft, edit, and publish articles

* Pitched various studios to bring in fresh business to the company, which successfully resulted in 12 new projects between four new clients* Wrote press releases and oversaw digital campaign execution for theatrical releases on behalf of studios such as Annapurna Pictures, Bleecker Street, and Well Go USA* Worked with high profile talent including Jesse Eisenberg, Emile Hirsch, and Errol Morris for junkets, press days, and other events* Collaborated with supplemental PR firms, as well as internal sales and marketing teams, to determine branding, product positioning and media messages

* Aided in project managing album releases and tour timelines by collaborating with artists, managers, and publicists to choose mediums that maximized awareness; worked with promoters to ensure tour operations ran smoothly* Prepared and modified contracts for three busy agents; created detailed itineraries for dozens of artists based on their preferences and needs* Wrote copy for corporate website and social media, including Facebook, Twitter, and Instagram

* Developed creative PR pitches and targeted outreach lists to generate extensive media coverage for wide variety of bands and tours * Successfully secured high-profile coverage with Rolling Stone Magazine and in The LA Times; booked interviews and live sessions at NPR's WXPN and on the Howard Stern Wrap- Up Show; also garnered coverage on outlets such as Noisey, Mashable, Rolling Stone, and SPIN* Brought in repeat business from connections made at previous roles and was personally requested by Rise Records to represent two priority artists - Placebo and Dave Hause

* Worked closely with 4 artists on the management roster on a daily basis to build strong relationships to anticipate and meet client needs* Acted as artists' trusted decision maker, advising on rollouts, merchandising, design, artwork, etc.* Enhanced artists' images through merchandising, accompanied artists on photoshoots and secured fashion sponsorships to align with band branding* Liaised between artists and their labels to ensure all marketing goals were met on-time and within budget* Created and executed social media calendars to generate buzz around tour dates.

* Sourced and signed NY band The So So Glos; 2013 album was ranked in Rolling Stone’s “Top 50 Records of the Year,” secured sync on the show Girls, and planned, managed, and booked tour residency on the west coast. * Developed press campaigns to coincide with album releases, tours, and other events. Designed timeline for announcements, releases, and interviews, selecting and scheduling specific journalists.* Won back access to band’s copyrights, allowing discography to be posted on streaming service, increasing accessibility and brand awareness * Secured coverage on top tier and high-profile outlets such as Pitchfork, Stereogum, Noisey/Vice, and SPIN.* Pitched select media tailored to journalists’ styles and personalities to secure features, premieres, interviews, photoshoots, and reviews with on and offline outlets* Developed partnerships between artists and brands, e.g. Converse, Doc Martens, Filter, Vans, Brixton, and Ernie Ball.* Managed in-store performances with partners including Origami Vinyl, Amoeba, and Vacation Vinyl.

* Developed and implemented film, TV, catalog, and digital release campaigns for 100+ home entertainment titles per year. Managed promotions, giveaways, interviews, and reviews on hundreds of online outlets. * Researched, gathered, and analyzed quantitative and qualitative data to inform strategic campaign vision. Secured partnerships with mom bloggers and wine companies & other promo partners to gain exposure. * Analyzed social and third party website data to track media impressions and benchmark success.* Maintained active press relationships and served as main point of contact for all red carpet events, media days, junkets, and screenings. Planned comprehensive content calendars across social platforms. * Worked as 21st Century Fox's sole digital agency. Collaborated closely with studio’s event planning team to coordinate high-profile events, ensure the appropriate press and guests attended.* Managed media stunts, including TV viewing marathons and release parties. Secured "How Did This Get Made" podcast interview for Danny Trejo. Built partnerships with websites like Pinterest, Goodreads, and Ancestry.com.

• Created an analytics report that was distributed and used throughout the company; data compiled includes sales histories, online statistics / trends, and radio and video airplay, both broadcast and online• Responsible for pitching, setting up and coordinating interviews and feature articles with artists and various blogs and websites• Aided in managing social networking profiles for bands on the WBR roster• Provided assistance to the VP of New Media as well as other employees in the department

• Using Soundscan & Mediabase, produced and submitted weekly reports outlining progress against KPI objectives that compiled sales histories, radio and video airplay, promotions, etc. for priority artists on the 100+ labels distributed by ADA• Managed ADA website links and video content• Wrote and distributed a monthly newsletter informing accounts of new releases, and created Power Point presentations for sales accounts