Emily Tatti Email & Phone Number

Melbourne, Victoria, Australia

Open Universities Australia is a not-for-profit that provides students from all walks of life with access to higher education. In this newly created content marketing role, I'm responsible for:• Project managing our content production process• Leading our SEO and editorial content strategy• Commissioning freelance writers• Writing, editing and publishing digital content • Managing our external SEO agency

Melbourne, Victoria, Australia

As a primary writer for the business, I produced marketing content for the web, social media, display ads, video, podcasts, emails and print. I also rehauled our content production process and played a lead role in significantly boosting our organic search engine traffic.

Melbourne, Australia

I'm a versatile freelance writer and editor who can make any topic feel fresh. My work covers:• Copywriting: Website landing pages, blogs, guides, emails, social media posts, brochures, interview profiles and feature stories. • Editing and proofreading: Corporate materials, web content and custom books. • Content strategy: Audience research, competitor research, persona development, content brainstorming and content calendar development. • SEO: Keyword research, content optimisation and SEO copywriting training. I've trained senior journalists in SEO copywriting and I know where writers tend to struggle in this area. See my portfolio at: www.emilytatti.comI also dabble in arts, culture and lifestyle journalism. My work has been published by The Guardian, News Corp, Junkee Media, Virgin Australia Magazine, Jetstar Magazine, The Australian Screen Review, AWOL, Melbourne Writers Festival, Writers Bloc, Feminartsy, Lip Magazine and Kill Your Darlings.

Melbourne, Australia

Hardie Grant Media is the largest independent custom publisher in Australia, with a diverse portfolio across print and digital media. My tasks in this role included:• Acting as Managing Editor on the Mercedes-Benz account, which involved project management, planning and executing a content strategy, commissioning journalists and photographers, editing content, SEO and contributing articles• Acting as an assistant editor on the Dan Murphy's account, which involved editing and writing the quarterly Dan Murphy's Magazine and various Dan Murphy's drinks guides, plus also working on campaigns and radio scripts • Acting as Managing Editor on ArtLife, an annual magazine for The Australian Decorative & Fine Arts Societies (ADFAS)• Contributing writing, editing, proofing, subbing, SEO and other ad hoc work for brands including Zoos Victoria, The Star Entertainment Group, Australian Unity, HCF, the Australian Education Union, Virgin Australia, Jetstar, Wine Victoria and ANZIIF• Managing Hardie Grant Media's blog, social media, email marketing and SEO strategy• Acting as the digital lead on the editorial team and running SEO training sessions across Melbourne and Sydney• Proofreading custom books• Conducting research for new business tenders

Melbourne, Australia

Typsy is an online training platform for the hospitality industry. As Content Marketing Manager, my responsibilities included:• Establishing the company blog, building a readership from scratch, and mapping out a content marketing strategy• Commissioning and editing influential hospitality writers • Guest blogging for various industry publications • Interviewing hospitality experts • Managing the company's SEO strategy • Writing and editing marketing collateral• Planning and implementing the company's social media strategy• Coordinating email marketing campaigns and complex workflows• Managing the company's HubSpot Inbound Marketing strategy• Maintaining the marketing budget• Assisting with recruitment and supervising junior marketing staff

Melbourne, Australia

Street News is a website and newsletter service designed to educate buyers, sellers and investors about the Australian property market. My tasks in this role included:• Managing the Street News website • Maintaining relationships with freelance writers• Establishing a house style guide and editorial procedures• Editing content for SEO• Training new staff and real estate agents to use a customised marketing system• Overseeing office administration, including invoicing, mail and reception duties• Coordinating the release of a monthly print newsletter• Managing social media channels

Diploma Of Professional Writing And Editing

Bachelor Of Creative Arts (Honours)