Director Of Marketing
CurrentStokes Healthcare, Inc. is made up of two separate divisions: Stokes Pharmacy and Epicur Pharma+ Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, expenditure spending, and other financial considerations+ Evaluate, manage conception, development, and oversee implementation of marketing plan/campaigns and strategies as well as promotional programs to drive interest and sales+ Manage large sponsorship expenditures amongst corporations and allocate money to individual events appropriately+ Oversee the management of logistics for all events including veterinary conferences, sponsorships and all events nationally, including the ACVO National Service Animal Eye Exam Event+ Responsible for communications and planning teleconferences with the Stokes Healthcare Advisory Council to identify goals and actions+ Attend conventions for networking purposes/meetings+ Work directly with Sales and DTO teams to support their efforts+ Develop plans to maintain, develop and foster current customer relationships+ Assist in design /develop/ manage the creation of marketing collateral and sales support tools both digital and print+ Enhance and oversee training of Customer Relationship Management database processes & technologies+ Oversee website development + Social media management+ Manage and motivate team+ Develop/oversee internal marketing campaign for employees to build brand awareness and reputation
