Elena Mitina Email & Phone Number

München, Bayern, Deutschland

Planegg, Bayern, Deutschland

Development and implementation of the partner MDF program and managing 35+ channel partners while ensuring successful joint marketing campaigns and activities to strengthen sales through the channel and increase brand awareness for DyeMansion • Support and enable channel partners in the implementation of their marketing plans and activities to market DyeMansion offerings in the NA, EMEA, and APAC regions • Maintaining and developing channel marketing structures for the long-term scaling and successful marketing of DyeMansion products through resellers (e.g., reseller MDF program, reseller portal) • Creating, updating, and developing reseller-relevant marketing materials (e.g., digital flyers, data sheets, presentations, 3D-printed sample parts) • Planning, implementing, and evaluating marketing campaigns and activities of all kinds to strengthen sales through the channel and the DyeMansion brand together with resellers (e.g., webinars, open houses, trade shows, online campaigns) • Conducting marketing onboarding of new resellers (e.g., corporate design, competition, marketing materials, etc.) • Maintaining regular communication with resellers' marketing teams to gather feedback and improve collaboration and relationship building • Planning and implementing reseller-related content for global DyeMansion channels (e.g., YouTube, LinkedIn, Instagram) • Maintaining and updating website content (e.g. partner map, partner finder) and conducting channel partner website audits to ensure brand consistency

Planegg

Building-up from scratch the Channel Marketing department, ensure efficient marketing onboarding and management of channel partners to successfully market DyeMansion products through the channel • Support the sales team and channel partners in the global marketing of DyeMansion products, including creating all necessary marketing materials such as online and print collateral, as well as 3D-printed sample parts • Insure successful marketing onboarding of channel partners • Maintain and continuously develop the reseller portal • Adapt marketing strategies to suit key regions, including translations of marketing materials • Serve as the main point of contact for channel partners and work closely with them to understand their needs and provide the necessary support to effectively market DyeMansion products • Plan, execute, and evaluate sales-promoting marketing activities and projects, including coordinating collaboration between agencies and partners to ensure that marketing efforts are aligned and effective • Evaluate campaign performance and leverage insights to shape future marketing initiatives

Munich Area, Germany

- Support in the operational implementation of the annual marketing and media plans for lead generation and customer retention- Creation and design of print and online marketing materials (catalogs, promo adds, flyers), content creation and maintenance of the company webpage- Assistance with the implementation of the product launch strategies on the DACH market according to global guidelines, management of on and offline marketing campaigns- Coordination of external service providers, planning and organization of trade fairs, events and webinars- Reporting, budget and success controlling of the marketing activities

Москва, Россия

- Development of marketing and communication strategy for Private Company and Private Wealth Services, Automotive, Healthcare and Pharma, Retail and Consumer, Transportation and Logistics Industries Services and its implementation in accordance with the global business development strategy of the firm;- Analyzing competitors' activity;- Budget planning and controlling its spending in accordance with annual marketing and communications plan;- Preparation of content and design of marketing materials (brochures, leaflets, info graphics), copywriting, preparation and update of content on firm's website in accordance with brand policy;- Organization of marketing researches, surveys and other marketing projects (conducting interviews with clients);- Planning, preparation and organization of marketing events/campaigns, analyzing marketing campaigns effectiveness and implementation of improving actions;- Preparation of marketing/BD reports (on monthly and quarterly basis);- Analyzing, leveraging and managing participation of PwC experts in external events (partner events, sponsorship, delegation in industrial events); - Preparation of external communications together with PR department and internal communications within the firm (announcements of new projects, wins, publications);- Business development support to professional staff in cooperation with BD department (organization/management of market researches, go to market activities, management of the ongoing BD projects and clients pipeline (CRM), preparation of proposals for professional services, preparation of cold letters, building relationships with potential clients).

Москва, Россия

- Schedule management- creating presentations, meeting minutes, marketing materials, reportings- organizing conferences and events for customer acquisition and retention in collaboration with the Marketing department

Москва, Россия

- Full administrative support, travel coordination for the Head Office staff (business and personal),- Business correspondence/calls (in Russian, English, German),- Documents/presentations preparation.

Bachelor In Management And Technology, Information Technology Project Management

1 Year Retraining Course Of Marketing And Brand Management, Marketing Management/Brand Management, Marketing Specialist

Specialist, English And German Languages, Teacher Of German And English Languages

Activities and Societies: International students projects with Free University of Berlin and Merseburg University of Applied Sciences.