Channel Director - Drama And Alibi
CurrentLeading channel strategy for Alibi and Drama channels, across VOD and linear, for Pay, DTC, SVOD and AVOD. Key Achievements to date:Achievements:• Building a focused, motivated and channel successful team.• Developing a new long-term strategy and clear editorial vision for the Alibi brand.• Developing and delivering on original drama commissions strategy for Alibi and Drama brands, partnering top UK producers to deliver successful new series – including commissioning… Show more Leading channel strategy for Alibi and Drama channels, across VOD and linear, for Pay, DTC, SVOD and AVOD. Key Achievements to date:Achievements:• Building a focused, motivated and channel successful team.• Developing a new long-term strategy and clear editorial vision for the Alibi brand.• Developing and delivering on original drama commissions strategy for Alibi and Drama brands, partnering top UK producers to deliver successful new series – including commissioning Alibi’s most successful series ever, Annika and UKTV’s top show in 10 years, The Marlow Murder Club. • Identifying a strong pipeline of acquired content to update and revitalise the Alibi brand.• Evolving channel strategy and budget focus on Alibi to allow a greater editorial range of content, more suitable for on demand as well as linear audiences.• Re-focussed Drama’s strategy on core viewers and familiar, trusted content, resulting in significant yearly growth since 2018.• Embedding VOD as a key part of channel strategy leading to strong yearly growth for Drama on U and Alibi on Pay OD platforms.• Creating authentic and standout Diversity and Inclusion stunts for Drama around Black History Month and for Alibi around Pride; increasing representation on both channels. Show less
