Emma Bates Email and Phone Number
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Emma Bates personal email
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With over 18 years of experience across a wide range of roles, I have a strong understanding of consumers, products, Global markets, activation, communication and learning & development. I approach everything I do with a positive and proactive energy, which allows me to build strong and effective relationships with others. Whilst being a very loyal and committed team player, I also thrive in leading and managing projects. As someone who always strives for excellence, I am continually looking to improve results, outputs, and processes through a long-term vision.“The internal newsletters that Emma creates are the most compelling, practical, and informative we have in the company.” Angela Cretu, CEO Avon.
Avon
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Uk Senior Consumer Activation SpecialistAvon Mar 2023 - PresentNorthampton, Gb• Launched Avon into Superdrug - the first time Avon has been available in a UK retail store in its 135+ year history. Objective to increase consumer access and drive consumer acquisition through new Retail channel. Leading how Avon looks and feels in stores and online - high speed turnaround, briefing vendors, competitor analysis, stakeholder management, ensuring brand guidelines and tone of voice are adhered to consistently.• Leading Live Shopping Events calendar creation, organisation and facilitation of events, and post event analysis.• Planning mass customer sampling campaign to support Q2 priority innovation launch.• Managing social media content and relationships with media agencies and influencers.• Briefing internal design teams and creative teams on a number of projects, to ensure excellent quality work is delivered on time. -
Learning & Internal Communication ManagerAvon Apr 2019 - Feb 2023Northampton, Gb• Managed Learning & Development for all Avon Marketing associates across Europe, Asia and Latin America (~2,000 employees)• Diagnosed, designed, delivered, facilitated and implemented effective learning programs, including CM1 Certified Marketer (General Assembly 2022), Master Insights (?WhatIf! 2021), Neuromarketing (Dr Christophe Morin SalesBrain, 2020), Portfolio Management (CIM, 2019), Master Building Brands (Passionbrand, 2019), Deliver Winning Creative (designed and recorded content), and more.• Worked collaboratively to build and manage stakeholder relationships – Senior Sponsor assigned to each training program to demonstrate relevance; established Commercial Marketing Leaders learning council and network of training ambassadors in each local market.• Streamlined L&D process to ensure a great people experience which is simple and effective – created a clear structure for training programs and streamlined content. Increased F2F & communications support for new starters via Onboarding program. All training programs consistently scored +4/5 stars in participant feedback.• Developed & facilitated leadership development programs • Drove adoption of learning platform (Fuse – launched 2019) encouraging engagement through comms and monitoring engagement through analytics tool.• Proficient in MS Office (Excel, Word, PowerPoint), Learning Management Systems (Fuse & WorkDay Learning), and LinkedIn Learning platform administrator.• Strong communication and ability to positively influence internal stakeholders (CMO and Commercial Market Leaders) & external vendors (General Assembly, CIM, SalesBrain, ?WhatIf!, Passionbrand) including management of RFP process.• Produced all internal Marketing Communications – planned, created, sent and analysed communication engagement. Used neuromarketing techniques to drive engagement, which grew to regularly achieve +1,000 Marketing opens (23% increase). -
Global Brand ManagerAvon Apr 2016 - Apr 2019Northampton, Gb• Worked in a fast-paced environment in the Global Brand Marketing department managing the Facial Skincare and Body Care elements of a key strategic Global Megabrand - Avon True. ($45m, +10% YOY growth).• Used company strategy to create Global brand strategy, 3-year plans and innovation calendars in order to build brands and grow category sales. Brought the innovation concepts to market through the Global NPD process.• Presented projects to 11 Commercial Market teams at quarterly conference - covering LATAM, EMEA & APAC. -
European Brand ManagerAvon Dec 2009 - Apr 2016Northampton, Gb• Roles within that time: March 2015-April 2016 (Make-Up Category), Dec 2012-March 2015 (Skincare, Toiletries & Haircare Category), Sept 2010-Dec 2012 (Fragrance Category), Dec 2009-Sept 2010 (Make-Up Category).• Implemented monthly NPD process adhering to frequent, strict deadlines. Worked with a cross-functional “matrix” team to develop products, and with a wide variety of stakeholders around the world.• Managed direct reports. -
European Associate Brand ManagerAvon Aug 2007 - Dec 2009Northampton, Gb• Worked in the Make-Up Category, managing a broad scope of brands and segments including Color Trend, Anew, Nail and Face. -
Assistant Brand Manager MarketingChanel May 2006 - Aug 2007London, England, Gb• Worked in a two-person team responsible for the entire marketing process for Chanel fragrances in the UK.• Solely responsible for Fragrance and Beauté Customer Relationship Management (CRM) – designed and implemented strategy for area which was completely new to the company.• Responsible for Chanel.com UK content. Liaised with Paris Head Office to ensure the website is always up to date. -
Marketing InternL'Oreal Jul 2005 - Dec 2005Paris, Fr• Member of Prestige & Collections marketing department, a three-person team solely responsible for entire UK marketing process for Giorgio Armani cosmetics and fragrances.• Responsible for CRM – designed and outsourced production of 35,000 mailers for national customer mail-out to promote Christmas collection.• Events organisation, management & post event analysis - for example, celebrity make-up artist appearances in stores (Selfridges, Harvey Nichols) followed by detailed presentations and analysis of sales and customer statistics.
Emma Bates Skills
Emma Bates Education Details
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University Of NottinghamManagement Studies
Frequently Asked Questions about Emma Bates
What company does Emma Bates work for?
Emma Bates works for Avon
What is Emma Bates's role at the current company?
Emma Bates's current role is Marketing | Brand Management | Learning & Development | Communication | Product Innovation.
What is Emma Bates's email address?
Emma Bates's email address is em****@****von.com
What is Emma Bates's direct phone number?
Emma Bates's direct phone number is +120368*****
What schools did Emma Bates attend?
Emma Bates attended University Of Nottingham.
What skills is Emma Bates known for?
Emma Bates has skills like Cosmetics, Marketing, Fragrance, Beauty Industry, Brand Management, Management, Fmcg, International Marketing, Personal Care, Customer Insight.
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