Emma Berkner Email & Phone Number

Rochester, NY, US

• Lead for content creation and marketing for HSG annual meeting, clinical trial enrollment, as well as manager for online course development, branding, editorials, and external communications.
• Lead for marketing and, branding for in-person annual meetings (2022-2024) with 600+ attendees.
• Manage external communications (social media, press releases, and emails).
• Website manager, editor, and grant management for HD Insights with +10k readers.
• Project Manager of accredited training courses, CME4HDTM and UHDRS®.
• Marketing for clinical studies

Rochester, NY, US

• Marketed and designed the online platform for the virtual annual meeting (2021) with 679 participants.
• Launched marketing campaign and exceeded enrollment for the new online platform, myHDstory®.
• Edited 10 educational videos for KINECT-HD and PROOF-HD’s clinical trials.
• Designed HSG branded newsletters for 5,000+ subscribers through email.
• Contributing writer for HD Insights (Vol 27), resulting in +7k readers.
• Edited presentation materials for business relations and HSG events.

Portland, OR, US

• Led marketing strategies and initiated business relationships to increase clientele and brand awareness.
• Managed social media accounts and created video content and copy for all posts.
• Redesigned the company’s website to better showcase services and expertise.
• Developed business relationships through direct contact via LinkedIn Sales Navigator.

• Posed and photographed South Florida pre-school and elementary students and staff for portraits and group photos. Focused on capturing personalities for consumer purchase and school resources.
• Managed studio camera, lighting fixtures, and equipment at each client’s scheduled photoshoot.
• Engaged students from ages 6 months to 8 years old to capture professional portraits.
• Provided clear directions and expectations for parents, school personnel, and assistants.
• Edited photographs according to company and client standards for preview and purchase.

• Collaborated with engineers and physicians to generate videos and photos of educational simulation technology for medical students and deployed soldiers.
• Translated complex medical concepts into more comprehensible instructional videos and scripts.
• Animated the department’s logo for continued branding use.
• Photographed and filmed simulation technology for documentation and educational purposes.
• Proofread 20 project-related documents for publication.

Gainesville, FL, US

• Developed educational, on-brand, and engaging video content for targeted customers to increase awareness, customer relationships, and revenue.
• Edited 35 videos for social media with a total of 185K followers.
• Managed YouTube channel with 65k subscribers and reported analytics.
• Led podcast production and selected/edited 15 podcasts to be streamed online.
• Production Assistant for educational docuseries to be sold worldwide.
• Presented research to management team for maximizing consumer engagement on YouTube.

Gainesville, Florida, US

• Directed live newscasts broadcasted to Alachua County residents. Led, collaborated, and problem-solved with the production crew, producers, news writers, and anchors for broadcasts on PBS.
• Directed and Technical Directed 30-minute primetime and late-night Telemundo newscasts, UF Homecoming Parade (https://vimeo.com/365139333) & UF Dance Marathon (fundraiser). Responsibilities included
• Built and executed rundowns for 12-20 production crew members, troubleshot technical issues & mentored
• Audio-Mixed during newscasts to balance the voices of anchors, B-roll, and SFX.
• Operated the Backbench where graphics and lower thirds were edited, along with teleprompter use.
• Camera Operator for studio and live shots during the newscast.

• Edited short films with Adobe Premiere.
• Worked on set filming content that placed in CMF (film festival) two years consecutively.

• Monitored the quality and accuracy of on-air programming, ensuring the transmission met government regulations, troubleshot electronic malfunctions, prepared programming for future playback, and edited promotional.
• Edited the intros, outros, and lower-third animation of promotional content to air on WUFT-TV on PBS.
• Assisted weather forecasters with recordings to air on WRUF-TV and PBS.
• Monitored and recorded the satellite transmission every 2 hours