Leadership of high performing team, managing ownership of RFPs and Strategic Pitches for partner marketing solutions & programmes. Acting as SME to collaborate, design and pitch solutions-based proposals, building tailored and ready-to-implement partnership strategies to secure new business pipeline. Influencing and leading cross-functional teams to secure successful outcomes and go-to-market strategies. Responsibility for building complex pricing & profitability scenarios.Key successes in 2023 include leading and winning pitches for LEGO, Pandora, adidas, Revolut.

- Management of high performing team providing second level support for the global sales organisation, as a subject matter expert for the entire product suite - Ownership of RFPs and Strategic Pitches, including narrative development and win themes, and modelling for complex pricing decisions- Influencing cross-functional teams globally (Leadership, Sales, Service, Legal, Product, Finance) to build solutions and secure successful outcomes- Define and deliver geographical and vertical propositions and go to market strategies

Management of portfolio of clients across Affiliate, Paid Search, Programmatic & Attribution delivering over $6m/year. Definition and execution of multi-channel and affiliate partnerships strategy to retain and nurture clients and grow revenue. Leadership and development of team of ten account directors and managers.

Leading a talented client services team of six to deliver bespoke marketing attribution solutions for clients including House of Fraser, Virgin Holidays, British Gas and Halfords. Revenue responsibility for portfolio worth over $4m annually.

Rakuten Attribution (previously DC Storm) delivers cutting-edge marketing performance attribution & measurement solutions for leading online retailers and travel companies.Focused on leading a team to build and deliver actionable insight on large multi channel advertiser's digital marketing campaigns in the UK & Europe, retain and grow revenue through account development, collaborate with client partners to effect change. Key achievements included growing revenue from top 5 clients by more than 20% in first 12 months.

Responsibility for delivery of data marketing initiatives for clients including P&O, Kuoni and Combined Insurance - turning data into profit!Services include data analysis, model development, customer and marketing database development, contact strategy, data selections/purchase, testing, implementing mail/email/telephony campaigns and much more...

Responsibility for project management and delivery of web and mobile solutions. Clients include London Business School, Close Brothers, Graftons Beauty.

Freelance marketing position looking after website development, PR, CRM, advertising.

Responsible for the new customer acquisition and online marketing, including:1. Developing and managing annual cross-channel acquisition plan2. Responsibility for delivery of all new customer generation across direct marketing channels including affiliates, aggregators, search, partnerships, advertising and direct mail3. Established and delivered model for new customer profitability, delivering targeted financial returns ahead of industry-standard timelines4. Creatively develop product and proposition to achieve response and approval rates 5. Deliver market leading online initiatives that establish first-class, bespoke and money-saving customer service

- Management of team of account handlers working across clients in the travel and financial services markets including Virgin Holidays, Best Western, Qatar Airways, transavia.com, Octopus Travel, Hotels4U, Provident Financial, Vanquis Bank, and BUPA International- Responsible for profitably delivering in excess of £2.5million acquisition and retention business across range of direct marketing disciplines including online, press, radio, direct mail, sales promotion, (creative and media)- Key role in growing and developing business Key achievements: delivery of tour operator e-commerce solution delivering over £10million business per annum, launch of three new routes for low cost airline, launch of frequent flyer programme and online launch of new credit card product.

Responsibility for delivery of large website projects including project management and user experience