Emma Rodger Email & Phone Number

Saltd Studio is where story-led strategy and artful design intertwine. We help solopreneur and small business owners swap mundane for memorable through a transformed brand experience that comes to life with a strategic yet artful approach to design.Branding that's designed to set you apart and speaks directly to the heart of your ideal client.Websites that are built to evoke curiosity and are impossible to ignore.Go from being a fly on the wall to a front-runner with our signature brand strategy and marketing strategy process.

Developed and oversaw marketing department, defined department goals and KPIs, managed marketing budget, oversaw social media platforms and digital content strategy, optimized content for SEO, drove website traffic to conversion points, implemented buyer journey funnels and drip campaigns, wrote website and ad copy, created digital content, and oversaw email newsletters, performed marketing asset and event audits, tracked and reported on campaign performance, conducted annual competitive analyses, project manager for company-wide and cross-departmental marketing initiatives including company rebrand.

Responsible for all Residency Outreach programs across New Mexico. Managed Residency staff, schedule, PR, budget, team onboarding and training, collaborated with Development team to maintain funding and donor involvement, directed Residency classes and performances, works with the Heart Committee team as a bridge between employees and management, helps steward organizational culture and employee experience, marketing strategy for certain organizational projects and events including annual Gala.

Responsible for creating social media accounts and content strategy, developing a unique and recognizable brand voice, marketing events and special promotions, and driving content to reach ideal clients and grow business. Worked with Virginia local businesses The Gym Downtown and Virginia Beach Physical Therapy and Wellness.