Lead high-volume production of packaging assets for Pantene and other beauty brands, ensuring all assets met brand guidelines and production specifications across global markets.Collaborate closely with creative teams to maintain visual consistency, performing meticulous proofing, color correction, and image manipulation, ensuring all deliverables are of the highest quality.Expertly prepare files for productions according to manufacturer and brand specificationsWork in tandem with designers, project managers, and marketing teams to deliver on tight deadlines while maintaining the integrity of brand aesthetics.Manage and maintain brand guidelines for Pantene and other beauty clients, ensuring all assets adhere to established design principles and regulatory requirements.

Developed visually appealing label designs, adhering to brand guidelinesUtilized internal systems proficiently to create and modify labels and label attributes for various product linesEdited XML files to integrate dynamic data into label design, ensuring accuracy and functionalityCollaborated with cross-functional teams to streamline label approval processes and maintain design consistencyManaged multiple label design projects simultaneously, meeting tight deadlines and quality standardsContributed to the smooth transition of labeling and engineering systems, ensuring minimal disruption to production timelinesConducted thorough testing and troubleshooting of new system functionalities related to label designDocumented standard operating procedures for the updated internal system, ensuring clarity and consistency in label design processes post transfer

Designed impactful and innovative packaging for US and global marketSupported key areas of marketing and productionDelivered collateral on time while accommodating several rounds of revisionsEstablished knowledge of client brands, products and target demographicsDesigned and adjusted die lines to accommodate product changes throughout the productionprocessSet up production files that are ready for manufacturingCollaborated cross-functionally to accurately asses individual brand and private labelpackaging and graphic needsBrainstormed and designed conceptual mockups for new and innovative productsCreated mock up packaging and displaysConveyed design concepts to internal stakeholdersAdhered to brand standards and timelines

Preside over all print and digital promotions, sales materials, packaging design, brand design, advertisement design, photography and retouchingCreate commercially appealing packaging to increase sales for all brands and sub brandsDesign impactful and innovative advertisements for both print and digital platformsOversee continued implementation of brand guidelines for all brands and sub brandsCollaborate with private label vendors on packaging and additional collateral throughout the production processProduce mockup packaging for private label and sub brands with aggressive turnaround timelinesTranslate strategic direction into high-quality design within an established brand identityStrategically plan and creatively art direct product and lifestyle photoshootsHelped streamline processes in the marketing department by setting up a central content management system via Trello

Communicated and worked in conjunction with companies, such as Nickelodeon and Disney, to design and produce packaging for television shows and movie promotionLed & collaborated with other designers to create seasonal packaging for food and toysAdhered to FDA standards for proper labeling of food packagingDeveloped mock-up products and packaging for marketing and sales teamsCreated new products within existing brand identities, adhering to brand guidelines Updated website with new products, product spotlights, and promotions

Branded "The Bobcat Leadership Challenge" Produced visual artwork and layout designs to support marketing objectives for multiple departments on campusCreated and designed branding guidelines; including logos, color pallets, iconography, and typography, for multiple events and places on campus including the "Bobcat Leadership Challenge", the "Campus Rec Summer Camp" and the "Lets Get Ramen" restaurant at the student unionBrainstormed and developed creative campaigns to support marketing efforts including the "Steam Industry Panel" Created images for marketing and social media campaignsFollowed existing brand guidelines for different brands throughout the university

Maintained the front desk and reception area in a neat and organized fashionServed as central point of contact for students and staff of the university while making appointments or inquiring about our servicesMaintained calendars and appointments of professional staffHandled all incoming and outgoing correspondenceOversaw the distribution of certificates

Processed cash withdrawals and deposits Adhered to Croghan Colonial Bank's security and audit proceduresExamined checks for identification and endorsement Entered member transaction data into online banking softwareReported daily averages and shortages to the operations departmentMaintained confidentiality of ban records and client information Delivered prompt, accurate and excellent customer service