Emma Thomas Email & Phone Number

United Kingdom

- Organic search up 79% after rebrand & website redevelopment.- Grew LinkedIn followers by 56% in 12 months.- Improved email open rate from 13% to 19% in 6 months.- Secured £2m funding via a successful seed fund campaign.- National PR coverage including LBC and The Sunday Times

100% Remote

- Increased content output by 44% within 12 months. - Improved email click through rate from 1 to 5%.- Built a team of specialist writers alongside 80+ freelancers.- Commissioned content for all stages of the customer journey.- Created auction listings structure leading to increased sale rate.

100% Remote

- Developed messaging strategies and built creative campaigns/flows - Crafted microcopy for compelling CTAs- Optimised content to increase ad and auction lead gen and conversions- Guided and facilitated the messaging direction of projects and products- Created ways to communicate complex information such as the payment process- Oversaw creative briefing.

Remote

- Increased unique page views by 117% in a 6 week campaign.- Created tone of voice and brand messaging for new D2C site.- Commissioned agencies for multi-channel content production.- Developed video strategy for webinars and partnership events.- Collaborated with experts in multiple time zones.

Hybrid

- Collaborate on large-scale projects including new ecommerce site - Create and develop content strategy for Pearson UK- Increase visitor engagement and traffic to pearson.com/uk - Lead planning, development and production of content for all channels and in all forms - Develop and maintain content calendar- Set clear objectives and evaluate how customers.

Essex, United Kingdom

- Led rebrand and website rebuild/migration- Enhanced reputation through PR and marketing campaigns - Responsible for leading, creating and maintaining marketing and public relations projects - Budget and line management responsibility for four teams of staff across two campuses - Created marketing strategy for single college then adapted for pre/post.

Essex

- Running 12 local news websites for daily and weekly titles covering Essex- Developing ongoing digital strategy to promote articles through social media- Growing social audience on Twitter, Facebook and other platforms- Overseeing breaking news and leading how major incidents are dealt with online- Managing teams of reporters across several offices for.

Northern And Shell Building, Lower Thames Street, London

- Online reporter for www.express.co.uk- Sourcing, fact-checking and uploading articles directly to website- Using Photoshop and other editing tools to attach images - Uploading video content through Brightcove- Finding exclusive stories and publishing ahead of competition- Making sure to hit weekly and monthly audience targets

Canary Wharf, London

- Producing exclusive copy to tight deadlines- Interviewing high-profile celebrities and politicians- Breaking news online - Liaising with photographers and news agencies- Monitoring news wires and social media - Cultivating strong contacts with PR companies and agents- Researching - Writing for online and print

Northcliffe House, London

- Turning around agency and staff copy to tight deadlines - Fact-checking, gaining extra information and improving articles - Publishing directly online – high degree of accuracy required- Finding exclusive stories and pitching them to news editors for publication- Dealing with major breaking news incidents as they unfold (death of Nelson Mandela).

Southend On Sea, United Kingdom

- Generating news stories from police and court contacts - Covering court cases at Magistrates, Crown and County courts- Reviewing court lists and writing up results - Reacting to breaking news - Writing hard news features- Managing the front page of our website echo-news.co.uk and sourcing images- Uploading stories to the web within minutes then updating.

Thurrock, Essex

- Managing a team of staff- News editing- Subbing- Writing copy for print and online- Commissioning and writing features- Representing the Gazette at events- Maintaining the office news and picture diary

Southend On Sea, United Kingdom

- Producing accurate copy to tight deadlines- Uploading and updating articles on echo-news.co.uk- Covering council meetings and court- Creating and managing live blogs of breaking news incidents- Taking and editing photographs for print and online- Sourcing and editing video clips and uploading to website- Writing features, reviews and first-person opinion.

Marketing

Journalism, Journalism