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Emma Baston Email & Phone Number
Head of Strategy and Content
at
PMG
1 work email found
@principlemediagroup.com.au
1 phone found area 140
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Who is Emma Baston? Overview
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Quick answer
Emma Baston is listed as Head of Strategy and Content at PMG, based in Melbourne, Victoria, Australia. AeroLeads shows a work email signal at principlemediagroup.com.au, phone signal with area code 140, and a matched LinkedIn profile for Emma Baston.
Emma Baston previously worked as Head Of Planning at Principle Media Group (Pmg) and Digital Activation Director at Spark Foundry. Emma Baston holds Marketing And The Media from Murdoch University.
Company email context
Email format at PMG
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{first_initial}{last}@principlemediagroup.com.au
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AeroLeads found 1 current-domain work email signal for Emma Baston. Compare company email patterns before reaching out.
Profile bio
About Emma Baston
I’m a curious, creative problem solver, bringing over 15 years of experience working in media agencies,publisher side and at integrated creative agencies, with a digital focus. My diverse industry exposure has created a unique understanding of the marketing landscape. I love an outlandish creative idea, but understand it needs to sit within the brand DNA, deliver commercial outcomes and hold to budget. I love to follow the thread of data insight to uncover a human truth. The intersection of data-fueled insights is my happy place and plays well to my strengths of strategy with a solid background in digital media. I'd love to dedicate myself to a fantastic brand where I can roll up my sleeves, share my knowledge and enthusiasm as well as learn and grow during this exciting time of the evolution of digital disruption.
Listed skills include Digital Marketing, Digital Strategy, Digital Media, Online Advertising, and 15 others.
Current workplace
Emma Baston's current company
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12 roles
Emma Baston work experience
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Head Of Planning
Working across Swisse (Beauty & VMS), Grill’d, Don Smallgoods, Yumi’s
Digital Activation Director
(Clients; Toyota, Australian Super, Australian Unity, Peters Ice cream, Nandos, Taubman's Paint, Saputo Dairy)As the digital lead in the Melbourne office of one of the fastest-growing media agencies nationally, it's my role to oversee the digital team and ensure digital output is of the highest possible standard, ensuring both clients and staff are set up.
Apr 2021 - Nov 2021
Head Of Digital
(Clients; Sirena Tuna (Creative & Social), Pringles, Kellogg's, Freightliner Trucks)Drove the digital agenda within the agency including;- Review and implement new technology to enhance Akkomplice's digital offering - Identify new digital opportunities for clients (predominantly out of scope)- Drive digital-first creative solutions - Ensure all digital.
Sep 2020 - Mar 2021
Vic, Client Strategy Director
Mumbrella presenter.Elevating the digital knowledge and strategy of Pacific's offering as we pivoted towards digital audiences was my core focus. Utilising Pacific's first-party and third-party data to create valuable audience insight (powered by our CDP) which shapes our strategies both around the audience and content creation.Working closely with our.
May 2018 - May 2020
Freelance Digital Media Expert
Freelance Digital Media
Freelancing for such agencies as Thinkerbell, McCann & GTB.
Jun 2017 - Apr 2018
Client Partner (Contract)
Facebook, Melbourne Client Partner, Retail (May – Aug) Auto (Aug - April)Clients (Retail): Bonds, Myer, Adidas, Nike, The Good GuysClients: (Auto) Holden, Nissan, Mazda, Ford, Renault, BMW, Mini, During my role as Client Partner at facebook, I honed my entrepreneurial spirit - navigating ambiguity and ruthlessly prioritising to meet targets. This.
May 2016 - Apr 2017
Head Of Digital Media (Maternity Cover)
Clients: Coles, Target, K-Mart, AGL, Maurice BlackburnWorking on Australia’s largest retail group (Westfarmers) in the Head of Digital roleat Universal McCann, I was responsible for motivating, educating and guiding the digital teamas well as providing strategic leadership. I was the glue between digital specialist teams,bringing together cohesive planning.
Jun 2015 - Apr 2016
Group Digital Media Director
Clients include; Asahi Breweries, WA Tourism, Spirit of Tasmania, Kailis Jewellery, National Home Doctors Service, CARE Australia, VicSupercummins&partners is Australia’s leading independent creative: media agency. Embracing a return to the full-service model. Setting up the digital media offering within cummins&partners, including setting up digital.
Apr 2014 - Jun 2015
Digital Business Manager
Clients; Ford, NAB (National Australia Bank)- (Everyday banking, Travelcard, social and sponsorship accounts), Jenny Craig, CPA (Chartered Professional Accountant) Delivering strategic and technical service and adding value for some of Australia's largest brands, including planning and reporting on large, always-on digital campaigns for NAB, to help grow.
Jan 2008 - Apr 2014
Account Manger
Major web development - working with developers to produce scope documents and CMS development. Production management / trafficking of tasks from creative through to going live.Also, daily client liaison, updating WIP, producing estimates and time lines for jobs, developing digital advertising strategies that consider the full range of communications.
Feb 2007 - Dec 2007
Account Manager
Primary responsibilities include: Daily client liaison: developing creative briefs; producing estimates and timelines for jobs; running weekly Work In progress meetings; Production management/ trafficking of material from creative to studio through to dispatch, across all media above and below the line.
May 2003 - Dec 2006
1 education record
Emma Baston education
FAQ
Frequently asked questions about Emma Baston
Quick answers generated from the profile data available on this page.
What company does Emma Baston work for?
Emma Baston works for PMG.
What is Emma Baston's role at PMG?
Emma Baston is listed as Head of Strategy and Content at PMG.
What is Emma Baston's email address?
AeroLeads has found 1 work email signal at @principlemediagroup.com.au for Emma Baston at PMG.
What is Emma Baston's phone number?
AeroLeads has found 1 phone signal(s) with area code 140 for Emma Baston at PMG.
Where is Emma Baston based?
Emma Baston is based in Melbourne, Victoria, Australia while working with PMG.
What companies has Emma Baston worked for?
Emma Baston has worked for Pmg, Principle Media Group (Pmg), Spark Foundry, Akkomplice, and Pacific Magazines.
How can I contact Emma Baston?
You can use AeroLeads to view verified contact signals for Emma Baston at PMG, including work email, phone, and LinkedIn data when available.
What schools did Emma Baston attend?
Emma Baston holds Marketing And The Media from Murdoch University.
What skills is Emma Baston known for?
Emma Baston is listed with skills including Digital Marketing, Digital Strategy, Digital Media, Online Advertising, Social Media, Media Planning, Strategy, and Mobile Marketing.
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