Emma Bisset Email & Phone Number

Towcester, GB

Milton Keynes, England, United Kingdom

As part of my role as Senior Communications and Campaigns Officer at Motor Insurers’ Bureau (MIB):- I provide strategic comms output and support for MIB's client company: the Official Injury Claim (OIC), on behalf of the Ministry of Justice (MoJ).- Lead the delivery of comms deliverables for MIB's client company: Employers’ Liability Tracing Office.

Northamptonshire

Choosing to become a freelance marketer initially allowed me to continue to keep ‘the grey matter’ working and maintain a career alongside having a child in 2018, it then later helped me to navigate a global pandemic both flexibly and financially.

Silverstone, England, United Kingdom

• Key results include:
• Multiple award wins in 2021 including Muddy Stilettos ‘Best Local Food/Drink Producer’ and Northants Life ‘New Business of the Year’ as well as prestigious IWSC and Great Taste produce awards.
• Nurtured and closed major supplier relationships including Hilton Garden Inn, Silverstone Race Circuit, Oakman Inns Group and Michelin/rosette restaurants.
• Achieved £40k website sale turnover in first trading year (not including revenue from external events, private events and White Label).
• Organically grew social platforms from scratch to a combined audience of 4k.
• Organically grew an email subscriber database of nearly 2k.Responsibilities & achievements:

Leighton Buzzard

• Key results:
• Assisted in on-boarding over 30 major new clients through marketing campaigns and pitch presentations.
• Increased monthly lead generation via company website by 200%.
• Grew social media audiences by 15% across the board and aligned all social media outputs with consistent branding and organic, engaging content internally and for clients.Responsibilities & achievements also include:
• Conception and project management of the company website.
• Oversaw, planned and implemented all Marketing and PR opportunities and activities for Outstanding Web and its clients.

Tring, Buckinghamshire

• Key results:
• Increased Kids Play Nursery sign-ups by 50% YOY.
• Increased Kids Play Holiday Club ticket purchases by 20% YOY.
• Grew Kids Play Childcare combined Facebook audiences by 35%.Responsibilities & achievements also included:
• Trained and managed account executives.
• Complete company re-brand for Kids Play Childcare – including website and all marketing collateral.

Watford, United Kingdom

• Key results:
• Grew twitter audience from 2.5k to 15k with tactical online strategy.
• Project managed the company’s integration from basic e-commerce platform to Magento-powered platform to ensure a higher volume of sales and increased promotional activity as well as implementing a reward scheme to.
• Increased organic search by 75% by building outreach projects with consumer bloggers resulting in driving organic content and back-links and using Google Analytics to track key referrals to the site.
• Tailored email content and delivery to minimise opt-outs and increase opt-ins as well as driving up the open and click rates. Content used driven by campaign analysis and purchase behaviours garnered from Analytics.
• Planned, developed and implemented PR strategies.

Luton, United Kingdom

Seeking to grow their marketing and public relations output, Net 1on1 Wholesale hired me to support the B2C arm of the business. My role was varied and saw me support or underpin all of the company's departments which saw me:- Produce company marketing collateral- Copywriting & Content Management of the Company Website- Press Relations (National)- Social.

Aston Clinton, Buckinghamshire

Key Results:- Project managed the migration, build and population of a new company website and drove projects to improve the SEO, PPC and AdWords which saw the Google Search ranking improve, putting the company on the front page for the first time since starting trading- Led the company through a complete re-brand, resulting in increased new and repeat.

St Paul's, London

• (Also working in The North Face dual-site store @ One New Change, St Paul's)
• Built relationships with brand reps and buyers
• Processed sales with excellent customer service
• In-depth knowledge across Ellis Brigham's entire product range
• Regular product/equipment training in and out of store
• Assisted management with staff training

Covent Garden

• Hit store/departmental targets
• Strong customer relations/communication
• Ran the department upon absent of the supervisor
• Developed relationships with buyers/reps/trainers from a cross-section of snow-sports brands and companies
• In-depth hard and soft goods knowledge
• Built set-ups from scratch

Southampton, United Kingdom

• Working in a small team in a franchise store, my previous retail experience allowed for quick progression to higher responsibility roles. Working as a fusion of sales assistant/supervisor and duty manager I was able to.
• Managerial keyholder
• Stayed in contact with regional managers re: the stores' progress/targets
• Hit set store targets
• Trained new staff
• Merchandised shop floor and window displays

Southampton, United Kingdom

• Role duties included:
• Use of social/online media & marketing tools to underpin PR campaigns
• Attended ‘creative meetings’, offered input and extracted ideas for future campaigns, brand awareness, opportunities and mail-outs
• Observed campaign roll-outs across a broad spectrum of platforms
• Press and media relations – including news tracking/reports
• Communicated with clients to progress projects, discuss accounts

2:1, Public Relations And Communication

Activities and Societies: CIPR Representative,Snowboard Society,Live Performance ReviewerGained CIPR accreditation

Btec - Merit, Foundation Studies In Art & Design

Education record