Emma Bratt Email & Phone Number

Stockholm, Se

Responsible for overseeing all marketing and branding initiatives at Taxi Stockholm, aligning them with the company’s overall strategies and goals. Key responsibilities: - Planning and managing tactical and strategic marketing campaigns across online and offline channels. - Serving as the primary point of contact for the company’s marketing service providers, including campaigns, production, and media agencies. - Managing budgeting and forecasting for marketing activities. - Analyzing and evaluating digital and traditional campaigns, reporting results and offering strategic recommendations for future improvements. - Preparing decision-making materials for management and the board on marketing-related matters. - Collaborating with the IT department to enhance the company’s digital booking platform.

Presto Group is the Nordic leading provider of fire protection, first aid, and safety training solutions. In my role, I collaborated closely with management across the Nordic markets, Sweden, Norway, Finland and Denmark. I planned and executed brand-enhancing and sales-driven marketing initiatives, analyzed marketing and communication needs, and developed messaging to support Presto’s short-term and long-term goals. Additionally, I provided communication support to Presto Group Management, specialists, and spokespersons. Working in collaboration with the Nordic management team and other key stakeholders, my focus was on clarifying messages and creating value for customers, employees, and shareholders.

I was responsible for marketing HSB Södertörn's service offerings to both existing and potential customers. My role focused on enhancing the customer experience across all channels to generate new leads while maintaining and strengthening relationships with current customers. I planned and executed marketing campaigns to drive revenue growth and managed communication and collaboration with the company’s external partners. Additionally, I oversaw competitive analysis to ensure the company stayed ahead in the market. I initiated and established partnerships with agencies and served as project manager for events and customer engagement activities.

Stockholm, Sverige

I worked with employer branding and internal communication at Telenor's HR department. I createdcontent for both internal and external channels (social media, brochures, intranet, etc.) and worked daily in Workplace (Facebook@Work) to communicate and integrate with Telenor's employees.

I was responsible for inkClub's sales strategies and activities, including web, social media, campaigns, design, and technical development. In addition to managing the marketing department, consisting of five team members, I held both budget and personnel responsibilities. My role focused on executing strategies aligned with the marketing plan to achieve key objectives. Key areas of focus included driving Nordic expansion across Norway, Finland, and Denmark, creating impactful campaigns, fostering innovation, and delivering data-driven content to support growth and engagement.

I held operational responsibility for communication and copywriting on the ecommerce platform for broadband, TV, and telephony. My role included creating campaigns and website content, as well as producing weekly newsletters. As part of the digital team within the marketing department, I worked closely with internal stakeholders, including IT, sales, CRM, product development, customer relations, and communications teams.

Worked as a project manager for their 2009’ annual report. I was also the editor of the magazine Grafiskt Forum (10 issues per year) and the web, grafiska.se, where I also produced articles and press releases. I initiated a development of their former web portal which was later implemented in the fall of 2010.

I worked with the start-up of the e-commerce web site viaplay.se where I was responsible for all editorial content such as campaigns, copy and images. I did quality control and created summaries of all content (movies, series, documentaries etc.), planned charts and participated in the development of graphic appearances on the site. Viaplay was a Nordic venture and I worked on a daily basis side by side with my Danish and Norwegian Site Manager colleagues. I also developed the CMS tool and web site from a technical and user friendly approach.

I worked with TV4 Group’s television programs and program profiles, where my responsibilities included creating press releases, serving as the primary press contact for journalists and internal stakeholders, and developing and executing launch strategies.

Bachelor'S Degree, Media And Communications

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