Emma Fitzpatrick Email & Phone Number

Mountain View, CA, US

Mountain View, CA, US

Mountain View, CA, US

Mountain View, CA, US

Freelance writer specializing in business and marketing content, garden content, and company blogging

Kent, Ohio, US

• Manage B2C PR program for 100-plus local offices; increased local press coverage by 400%.
• Oversaw all aspects of company blog (blog.davey.com) and increased blog traffic by 1,467%.
• Garnered press coverage in hyper-local publications for 100-plus offices in 23 states.
• Increased frequency of press coverage by 71% by streamlining redundancies and mining data.
• Ex: The New York Times, AARP, PBS, Houston Chronicle, Boston Globe and Newsday.
• Managed a team of five at public relations firm and 175 internal media representatives.

• Launched a mobile flower delivery start-up to make sending flowers easy, faster and cheaper.
• Increased revenue by 80% per month and users by 68% per month
• Established social profiles and grew social media audience by 10% week over week
• Implemented sample program with targeted bloggers to increase search engine placement
• Managed product development and rollout
• Formed a customer service/loyalty program that generated a 25% customer return rate

Kennett Square, PA, US

• Managed two national accounts and served as co-account manager on three additional national accounts, creating proposals, budgets, action plans, brand positioning materials, press releases, and PR status reports for.
• Established and oversaw internship program, wrote and enacted program protocol, and mentored interns.
• Set semester goals, held weekly mentoring meetings, taught and mentored skills daily, and managed up to 10 intern projects at once.
• Promoted position, forged university partnerships, interviewed candidates, and held exit interviews covering quantitative and qualitative skill sets.
• Managed and implemented content marketing strategy internally on Customer Relationship Management (CRM).
• Wrote, edited, and refined two to three SEO-driven blogs a week, landing pages, email campaigns, press releases, and quarterly eBooks.

Kennett Square, PA, US

• Wrote press releases and blog posts, developing and publishing three blog posts per week on key issues in the public relations and marketing world. Assisted in client research and bi-weekly meetings.
• Pitched client stories to local and national media and developed relationships with media contacts.

Taught two sections of 10th grade and one section of 11th grade in an inclusive classroom on a blocked schedule. Created lesson plans focused on creativity, higher order thinking, reading, writing, and personal expression then adapted for individual student need.

Philadelphia, PA, US

• Envisioned and founded a portable, modular outdoor reading room to increase literacy. Coordinated with targeted campus organizations to promote digital fundraising campaign, donation of books, and participation in.
• Raised $1,000 through digital crowd-funding platforms for building materials and books.
• Planned and promoted a “Build Day” event to construct the reading room.
• Wrote and promoted website copy, fundraising platform, and radio spots.

Lancaster, Pennsylvania, US

Sold ads and coordinated event planning and promotion for 2012 Food and Spirits Festival. Created, distributed, and analyzed surveys. Created and implemented marketing strategy map.

West Chester, Pennsylvania, US

Created and distributed an e-newsletter to campus community of 14,000, with content creation focused on SEO. Established and managed social networking sites, including Facebook and Twitter. Produced press releases, marketing materials, relevant signage, brochures, and digital displays.