Emma Hald Email & Phone Number

Omaha, Ne, Us

Omaha, Nebraska, United States

• Build and execute strategies for +$10M category based on consumer insights, KPI analysis, and trend insight. • Present, communicate and advocate strategic goals to cross functional departments and executive staff.• Manage over twenty vendor partnerships; negotiate onboarding terms, organize assortments, and ensure successful partnerships. • Partner heavily with cross-functional teams including App Dev IT, Finance, Marketing, UX and Creative.

Greater Omaha Area

Plan, develop, analyze and manage the Education (Hands on Fun) customer solution for OTC. Identify opportunities that meet the merchandising company objectives, and provide merchandise assortment input that increases company revenue & profitability. * Build tops down merchandising plans based on customer needs in the marketplace, historical product assortment, trends, and category performance. * Present, communicate and advocate strategic goals to cross functional departments and executive staff.* Develop analysis of brand/customer performance in order to proactively respond to the customer need.* Communicate assortment plans and financial objectives with Inventory, Sourcing, Marketing, E-Commerce & Creative in order to achieve all department and category goals.* Establish pricing strategies and manage product price points for new items to maximize sell-through & profitability achieving margin objectives.* Partner with Product Design to create & approve new item artwork and specs. Partner with Sourcing to ensure new sample quality and price meet expectations. Partner with Creative to develop catalog pagination/mock-up & content. Partner with Marketing to develop contact strategy and promotions. Partner with E-Commerce to provide direction for web navigation and item exposure.

Greater Omaha Area

Worked to grow and improve the Hands on Fun (education) and Party businesses at OTC through catalog merchandising and web e-commerce.* Manages customer solutions and builds top down merchandising plans by customer needs, market position/trends, historical product and category performance, and business goals.* Develops analysis of brand/customer performance & interaction in order to respond to customer needs * Managed catalog pagination, merchandise Internet landing page layouts and features, email campaigns, and other identified sales opportunities that meet the marketing, merchandising and brand objectives of the company.* Provided merchandise assortment input that continually increased company revenues and profitability* Partnered with other departmental teams including Category Merchants, Marketing, E Commerce, Creative, Personalization, Inventory and Corporate Communications.

Greater Omaha Area

* Managed the day-to-day interface and key responsibilities for specified businesses* Helped promote and manage merchandise landing layouts and features, email campaigns, and other identified sales opportunities

Greater Omaha Area

* Managed competitor analysis for appropriate businesses* Identified content development opportunities and created new projects, free printable opportunities, and crafts

Happily served all the other caffeine addicts out there

Lincoln, Nebraska Area

I was in charge of compiling and designing the Nebraska State Historical Society's annual catalog for their Landmark Store.

I would talk with potential and incoming senior high school students and make sure their application process was coming along smoothly. I would also talk with them and answer any other concerns and questions that they may have had about UNL or potentially attending UNL.

Journalism And Mass Communications, Advertising/Design

Activities and Societies: Jacht Club : Student Ad Agency Alpha Scholars Learning Community, Freshman year.Concentrations in English.

Spanish

Activities and Societies: Took classes in spanish grammar, as well as cultural spanish classes.Study Abroad program through UNL.