Assisting in the development, evaluation and integration of CCS’s strategic planning in areas including operations, employee training and development, cyber security, technology research, evaluation and implementation, business development, and corporate culture, branding and messaging.

In this consultancy, I provide services focused on the strategic design of workplace learning delivered globally to meet business learning needs of the technology generation. Reports to senior directors within client organizations, and communicates global learning strategies to the C-suite, including CEO, COO, and CFO. Develops digital and collaborative learning strategies and content—including evaluating existing courseware; redesigning to leverage video conferencing technology, and strategizing how to incorporate existing technology with organizational communication and education goals.Notable Achievements: • Earned the trust and continued business of high-profile Fortune 50 enterprise organizations such as Walgreens and McDonalds.• Impacts up to 100K learners annually with engaging, collaborative programs that enrich business operations and drive organizational goals, synthesizing all modalities of learning into a balanced course that encompasses topic preparation, workforce evaluation, then deliver training—personalized to what each individual needs to learn.• Owns strategic roadmap and planning for learning initiatives at McDonald’s, including functional leadership of the Video Conferencing & Education team.• Avoids costly investments in new technology by leveraging existing technology to create personalized, collaborative learning that is peer-reviewed and expert-driven learning.• Delivered 85% adoption of new collaborative technology within 1 month of implementation—and 100% within 3 months• Facilitated cost savings by recommending and leading upgrade to highly interactive video technology and video conferencing facilities to leverage improved technology.• Led an infrastructure transformation and optimization project, transitioning to cloud services—and leveraging: improved content security and information management; increased cost-effectiveness; and performance metrics to identify program learning needs; a wealth of engagement features.

Emma is an Online Digital Media Engagement Strategist who operates as a Senior Executive/Project Manager/Business Consultant. She is a seasoned strategist, consulting with organizations to develop effective engagement practices when delivering video & learning content. Emma possesses extensive “hands-on” digital engagement strategies which enables her to redesign, re-purpose & redefine delivery of digital content. She has a proven track record of delivering cutting-edge content and innovative gamification strategies that accelerate growth, increase demand and maximize engagement. She works with Fortune 1000 clients to assist them in the selection of technologies suitable to meet digital business communication needs. Her views on the status of and the future of digital engagement technologies have been shared at physical & virtual conferences. Emma is a regular panelist for PCMA, and is an Advisory Board Member of Digital Event Institute. Emma assisted in the development of the Digital Event Strategist certification.

I help companies transform to meet the demands of the future of work and thrive on change. Using a data-driven methodology, we focus on human dynamics and excellent communications for measurable outcomes.Talk to me about:• Hybrid & Virtual Events• Digital Engagement• Event Technology Selection• Channel Communications & Marketing Programs• Measuring and improving Employee Engagement• Calculating the hidden cost of employee disengagement and attrition• Choosing the right technology to power productivity for dispersed teams• Measuring NPS for Customers & Partners and programs to improve results• Preparing your organization & managers for Virtual/Remote Teams• Acquisition Integration Communications• Transitioning from in-person events to virtual conferences• Executive & Leadership Coaching

Recruited to provide leadership to the learning division, including the strategic development of learning products for this $25M company organization that sought to transition into the learning product space. Directed a team of 15, including 5 organizational leaders; and developed and managed a $2.5M budget.Notable Achievements: • Owned and grew revenue from $500K to $3M, exceeding average performance to target across 9 years. • Collaborated closely with Fortune 100 clients, as well as associations and government agencies, enabling clients to leverage revolutionary communication and online interactive collaborative capabilities.• Collaborated and managed client relationships with industry-leading organizations, including Proctor & Gamble, Disney, Merck, Cisco, Microsoft, BP, US Cellular, Bank of America, Hyatt, Hilton, and government agencies• Built learning system that engaged 3,700 people in a 2-month program with average of 2.5 hours in the environment—exceeding participation target by nearly 400%.o 700% increase in participation over the previous program, which had only 500 people join and spent 30 mins in the environment.o Generated $6M in revenue.• Built 4+ hours of learning consumption for a 1-week sales summit event, for 3,000 people engaging with interactive video content on a targeted learning channel. Generated $8M.• Produced 325 live and on-demand video webcasts with 18K views worldwide.• Developed 30+ thought leadership channels to educate and inform employees.• Identified opportunity, championed, established, and owned the services organization comprised of 50 people with a 50% returning customer rate, which produced events and provided INEXPO client technology consulting services—opening up a whole new line of business and revenue.• Built 100% self-service webcast solution, evolving core product to a self-service product, generating $5M in its first year.

Brought in to create a learning model, including delivering leading edge research on learning initiatives and system benchmarks that evaluated software in the model and produced reports; managed team and $1.2M budget; and influenced executive management with key product recommendations.Notable Achievements: • Recognized as a thought leader and SME in learning technology space—authoring 25 white papers on learning technology and performance support systems.• Defined functionality required to meet business needs across the organization in the LMS Short Listing Service.• Strategically consulted with learning solution vendors to develop product and deliver new technology.• Project managed LMS and Blended Learning Systems implementations.• Created a model targeting Fortune 100 customers and generated $2.3M in its first 2 years.o Enabled people to tailor their learning technology, which reduced consulting costs.o Generated RFI and RFP and evaluated value proposition.• One of the first in corporate technology to drive integration of webinar technology—producing hybrid meetings/virtual conferences using streaming software.

Provides Consulting Services via Chapman Alliance to companies seeking advice, direction and project management regarding learning initiatives.* LMS Short Listing Service defining features and functionality required against business needs, across organization* Defining Use Case Scripts to clearly depict business case scenarios* Facilitation of Vendor demonstrations to short list vendor solutions utilizing Use Case Scripts as demonstration script* Creating Scoreboard cross reference of features/functionality for vendor solutions* RFP Writing, Evaluation and Approval for selection of LMS vendor* Assisting in procurement process and definition of terms and conditions of purchase, including SLA, Upgrade Paths, Maintenance and customization terms.

Author and keynote presenter of TS2's Trendwatch Program at TS2 2009• Author of Trendwatch Reports published in Training Magazine Online• Strategic Planning and Design of Curriculum to measure brand awareness using Audience Response to measure performance• Development of Training Health Check to measure effectiveness of classroom training to realign it to interactive generational needs within organizations• Design of Audience Response Program to measure comprehension in classrooms to integrate with leading LMS vendors.

Learning Strategist

- Management of multiple concurrent full product lifecycle projects for existing and new clients within US/Canada.- Manage Sales Team to produce $3m in Software Revenue for 2006 Calendar Year- Liase with Software Development Team in London to advance the product within the US market place- Manage services team to plan & deliver client projects, within US Markets- Manage relationships between partner organizatons and resellers with primary focus within SAP, ORACLE, IBM, SABA, and other application archetecure environments- Manage relationship between System Integrator/ Management organizations such as Bearing Point, Accenture, IBM, Cap Gemini.- Speak to industry and business forums on the innovative technoligies provided by Assima- Manage Invoicing & multiple budgets for all company related projects- Clients include: Fidelity Investments, Washington Mutual, BP, Parker, R J Reynolds, Mylan, General Motors, NIKE, Microsoft, CERNER, Pactiv Inc, American Express.

Responsible for the US Operations for Assima LTD, which includes Client & Partner liason, Project Management, Software & Consultancy sales, training and marketing