Emma Flack Mcim Email & Phone Number

Heading up the marketing department and taking responsibility for developing and executing acquisition, engagement and retention marketing strategies and programs, working to test ad scale across the various channels.Implementing a process and a more data-driven approach to all aspects of marketing has been a large focus to ensure the longevity of the business from start-up to Series A funding. In a short space of time, I can account for an increase in engagement and retention throughout… Show more Heading up the marketing department and taking responsibility for developing and executing acquisition, engagement and retention marketing strategies and programs, working to test ad scale across the various channels.Implementing a process and a more data-driven approach to all aspects of marketing has been a large focus to ensure the longevity of the business from start-up to Series A funding. In a short space of time, I can account for an increase in engagement and retention throughout the funnel.Key accomplishments:• 80% increase in social media engagement• Re-branding and awareness• Retention grew from 10-day work streak to 25-day average• Organic social and web growth increase of over 75% Show less

Formulate and execute innovative channel/marketing strategies in compliance with the business vision to drive revenue streams, sales, and profitability. Design effective contents for website and various social media platforms, while managing all digital channels, SEO, PPC to maximise lead flow.Administer marketing budget and resource allocation to provide true business ROI through collaboration with channel partners. Envision and implement various marketing campaigns to improve brand… Show more Formulate and execute innovative channel/marketing strategies in compliance with the business vision to drive revenue streams, sales, and profitability. Design effective contents for website and various social media platforms, while managing all digital channels, SEO, PPC to maximise lead flow.Administer marketing budget and resource allocation to provide true business ROI through collaboration with channel partners. Envision and implement various marketing campaigns to improve brand awareness amongst clients and stakeholders. Devise best marketing practices and create a cohesive brand story through a wide knowledge of marketing trends.Key accomplishments: • Establish & maintain a strong rapport with major business stakeholders through the utilisation of relationship marketing tactics• Enhance CRM via email automation• Increased market share by 43% through formulation of integrated marketing plans to assist with brand development• Met and exceeded organic web goals by 22% through content outreach Show less

Norwich, United Kingdom

Founder of a successful nutrition, coaching and meal prep business dedicated to CrossFit athletes. I created innovative and effective digital designs and compelling content to aid business growth. By steering efforts to develop and manage e-commerce, SEO and subscription I was able to deliver and grow revenues.Key accomplishments:• Increase customer base from 0 – 35 through the implementation of successful marketing strategies• Recognised as the voice of nutrition within the local… Show more Founder of a successful nutrition, coaching and meal prep business dedicated to CrossFit athletes. I created innovative and effective digital designs and compelling content to aid business growth. By steering efforts to develop and manage e-commerce, SEO and subscription I was able to deliver and grow revenues.Key accomplishments:• Increase customer base from 0 – 35 through the implementation of successful marketing strategies• Recognised as the voice of nutrition within the local area by developing regular engaging content via social media and delivering training courses to promote health and wellbeing.• Implemented structure subscription platform to deliver growth and retention Show less

Norwich, United Kingdom

Instrumental in spearheading the development of the business to a viable commercial prospect post Series A funding via the strategic development of brand awareness across multiple platforms in the UK and globally. Responsible for development and execution of integrated marketing communications plans and related budgets inline with revenue growth goals.Key accomplishments:• Introduced three new ground-breaking products to market via go to market strategies• Maximised operational… Show more Instrumental in spearheading the development of the business to a viable commercial prospect post Series A funding via the strategic development of brand awareness across multiple platforms in the UK and globally. Responsible for development and execution of integrated marketing communications plans and related budgets inline with revenue growth goals.Key accomplishments:• Introduced three new ground-breaking products to market via go to market strategies• Maximised operational efficiencies by streamlining sales and marketing• Drove demand generation via SEO optimisation, customer journey development within key global markets• Achieved a cohesive global events program in addition to keynote speakers to establish Syrinx as the voice of the sector Show less

Long Stratton, Norfolk

Norwich, United Kingdom

Norwich, United Kingdom

Staffordshire, England, United Kingdom

Ba Hons, Marketing Management, 2:1

Btec, Business Management