-Led execution of conversion support at the retail level for over 1000+ stores -Work with customer teams to optimize trade dollars and reduce unproductive spend -Work with retailers to conduct category reviews and pitch insights to buyers

-Building out social media on strategy on Instagram and Facebook to continue to grow following (currently at 13k followers across platforms) -Managing and analyzing email marketing program, leading to growth in subscribers from 0 to 30,000-Photograph, edit and color grade professional quality images for new menu launches and social media -Consult on menu development using social media and food industry trends to inform

-Creating dynamic marketing initiatives to promote WiB to potential new members. -Utilizing platforms like Adobe Illustrator and Canva Pro to create graphics for social media campaigns, branding materials, and organization apparel. -Leading a committee of pre-professionals by delegating tasks, running meetings, and heading up projects.

• Creating engaging content for social media initiatives for education such as “Act with WiB”• Managing Women in Business’s LinkedIn page to make connections with corporate partners and showcase WiB accomplishments• Working virtually with a team to create social media campaigns for recruitment, leadership conference, and upcoming events

• Selected as one out of 31 members out of an applicant pool of over 200• Developed creative content for apparel, social media, and upcoming leadership conference, utilizing platforms like PhotoShop and InDesign to promote a message

-Utilizing analytical software and extensive databases to help General Mills win on the shelf -Creating sell stories to present to large regional customers in NAR East and West that provide data-based reasons to believe in Pillsbury going into key baking season -Analyzing General Mills' eCommerce presence for key customers and providing solutions to benefit the NAR East and West team and our customers

-Managing social media on platforms such as Instagram and Facebook which have gained ~4,500 and ~2500 followers respectively since opening in November 2020 -Developing community presence through events such as giveaways and partnerships with other local businesses-Making marketing materials and graphics for promotional purposes -Initiating and producing the business's newsletter for subscribers promoting new products, brand partnerships and featured menu items -Implementing Nan's Market into the video space using TikTok and Instagram Reels-Photographing food, drinks and products for promotional purposes

-Developed marketing and overall business strategy in order to assist small businesses affected by the pandemic -Worked closely with a team to assess business solutions and present to client

-Mentoring first year college students through their freshman year -Guiding students through questions about time management, extracurriculars, and academic struggles

•Began as ice cream scooper and was later recruited for shift supervisor/barista role •Led a team and trained new employees to create positive experience for guests •Created social media content for Instagram stories and increased social media engagement for business

-Developed foundational barista skills which will assist in similar future positions-Served as first point of contact with guests and managed kiosk alone for opening and closing shifts to create a positive customer experience