E-Commerce Category Coordinator
Current• Launch and optimize Amazon marketplace product advertisements by creating original ad copy consistent with style guidelines, relevant keywords, compatibility information, visuals and technical product specifications to create over 50 original Amazon listings• Cooperated with the art department to create captivating marketing elements for listings, advertising campaigns and product launches• Utilize Helium 10 to discover keywords for titles, descriptions, bullets, A+ and PPC ads for Amazon Ads and Walmart Ad Center• Boost product visibility and marketplace performance via 150+ Amazon PPC campaigns, while maintaining a 6.50 ROAS and $30,000 average monthly budget