Emmanuel Scharsch Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Email marketing manager and deliverability expert specializing in email development and marketing, particularly in facilitating customer connections with lenders and enhancing engagement around financial products through multichannel automated and batched messaging.Proficient in making data-driven decisions for records segmentation and distribution across multiple ESPs (Email Service Providers), with a deep understanding of consumer needs. Executes silent campaigns, nurturing programs, and explores new verticals to optimize revenue and user engagement.Manages high-volume traffic, adept at resolving deliverability challenges (e.g., bounces, ISP reputation, caps, throttling), with a strong focus on compliance, churn reduction, and data hygiene. Implements new touchpoints and personalization strategies to enhance customer experience and deliver personalized content.Handling platforms such as SendGrid, Sendinblue - Brevo, Omnisend, and Customer.io with Liquid for payload specification, integration testing, and setup.

Luxembourg

Proficient in developing and executing lead generation strategies for new and existing clients while utilizing CRM and platform data integration to enhance communication across the entire customer journey.Specialize in delivering personalized B2B/B2C experiences, leveraging behavioral intelligence, lifecycle marketing, audience segmentation, and standardization across siloed and cross-channel data.Experienced in templating (HTML, CSS, Liquid, Responsive Design, Dark Mode), conducting campaign-level testing, optimizing customer journey scoring and lead generation, and reporting on KPIs. Proficiently manage campaign specs, tickets, and oversee platforms like Microsoft Dynamics, Oracle Eloqua, Kentico Xperience, and Active Campaign across Email, SMS, and Push channels.

Greater Metz Area

Specialize in crafting engaging and personalized email campaigns and in-app content (transactional, triggered, onboarding drips, loyalty programs) to drive acquisition, retention, and conversion. Expertise includes building, testing, delivering, and analyzing automated and targeted email/in-app marketing campaigns.Focus on optimizing user lifecycles, ensuring best practices, optimal deliverability, and seamless communication with various stakeholders (Design, Merchandisers, DevOps, Customer Care, Security departments) across diverse clients, including Ierach Dechmann Partners (Luxembourg), Georgia Tech (Robotics department in Metz, France), and CNRS (National Center for Scientific Research).Proficiently utilize CRM tools like Selligent, Pardot, Eloqua, and Cheetah Digital for business analytics and email marketing. Possess expertise in email templating, scripting, integration, and database management using HTML, CSS, JS, PHP, Adobe XD, SQL, JSON. Additionally, skilled in project management using Jira and Clickup.

Santa Monica, California, United States

Orchestrated email automation for Amazon Ring's US and EU markets, managing user journeys through customer.io platform.Proficient in API specifications (Postman), JSON format, templating engines (Liquid), and diverse testing (split tests, A/B, layouts) for improved conversions.Ensured GDPR compliance, cross-browser compatibility, and best practices for data hygiene in EU content.Led suppression strategies, collaborated with dev teams on trigger implementation, and developed dynamic email templates.Oversaw end-to-end email campaign processes, from QA and approvals to deployment, analysis, and strategic recommendations, while managing ESPs: Customer.io, Sendgrid, Mailgun, and Mailchimp.

Irvine

Managed email calendar and workflow, executing campaigns on Cheetah Digital, focusing on building, segmenting, and reporting.Significantly boosted company revenue from 12% to 20% through improved open and conversion rates, resolving Gmail delivery issues.Strategically targeted active users, reducing sends while increasing revenue by employing location-based, activity-driven segmentation, and dynamic content.Enhanced margins by transitioning audience focus from bargain hunters to full-price purchasers, employing targeted segmentation strategies.

Santa Monica

Managed diverse client portfolios, overseeing end-to-end customized email campaigns using Mailchimp, Klaviyo, Salesforce, Mandrill, Marketo.Integrated and coded email campaigns on E-commerce platforms like Shopify, Prestashop, ensuring seamless execution.Collaborated across teams (Media Buying, Influencer Marketing) for comprehensive brand growth strategies, while also aiding startups in audience development through tailored email strategies and reporting KPIs for high-quality, compliant campaigns.

Santa Monica

- Utilize HTML, XML, CSS, and XSL to design and optimize templates for desktop and mobile, ensuring compatibility across all email services while following email best practices for improved campaign health and revenue results.- Employ SQL for precise audience segmentation, AB testing, and KPI analysis to aid sales teams in adjusting paid placement opportunities across eight countries.- Manage Strongview for daily email operations, including template maintenance, content updates, product management, nurturing programs, multilingual copywriting, and handling Jira tickets for bugs and new features.

Santa Monica

- Managed deal updates and quality assurance for Savoo.fr, coordinating with affiliate platforms and account managers for offer compliance and scheduling.- Delivered competitive insights to negotiate exclusive offers for website display, utilizing proprietary tools to report on top-performing offers' metrics.- Received training in Google AdWords and SEM practices to enhance expertise in online advertising strategies.

Postgraduate Diploma In Management, International Marketing

Master'S Degree, International Business/Trade/Commerce

Completed Master's thesis in 2011 exploring the impact of Protestantism on the US Economy. Earned a Bachelor's Degree in 2009/2010.

International Economics

High School Diploma, Mathematics