Emmanuelle Taylor-Bon Email & Phone Number

Paris, FR

Paris, FR

Responsable de la stratégie commerciale et marketing Management d’une équipe de 6 personnes: responsable commercial, responsable marketing, responsable communication, customer success managers, responsable data

Paris Et Périphérie

- management des équipes internes de psychologues et assistantes sociales et des équipes externes - gestion financière et marketing de l’offre

Neuilly-sur-Seine, Île-de-France, France

1-month consultancy in digital marketing strategy: audit and recommendations to increase acquisition

Paris Et Périphérie

In-depth training in Digital Marketing - 5 intensive weeks on the theories and practical use of tools related to SEA, SEO, AARRR funnel, Content Marketing, ABM, Growth Hacking, online bets on keywords, etc. - followed by 5 weeks advising a start-up on their digital marketing strategy

Paris, France

OUTPLACEMENT - bi-weekly 2-hour meeting with a dedicated tutor to analyse my personality, my strengths and my preferences for my next career opportunity. Achievements: - Created a workshop on "Business English" as well as outings opportunities to reinforce learners' cohesion and well-being. - Took part to various workshops: Spanish, MBTI analysis, Pitch.

Whitton, England, United Kingdom

I was hired to turn around the home, increase staff engagement and improve users' care and wellbeing. Responsibilities included: - Staff management (conflict resolutions, inductions, training)- Supporting service users' needs (skills development, medication, etc.) accounting for their learning disabilities and autism with the view to implementing a high.

Surbiton, England, United Kingdom

Daily support of one to two adults with autism in the home they live in, following behavioural support plans, care plans, risk assessments, and personal goal sessions. I focused on developing the residents’ independence by establishing a relationship of trust, focusing on the skills they need to develop, and on their own interests. Progress is ensured by.

• 2016-2021: BSc IN PSYCHOLOGY, THE OPEN UNIVERSITY, 1ST CLASS DISTINCTION2019-2020: TEACHER FOR CHILDREN WITH SPECIAL EDUCATIONAL NEEDS IN AN INTERNATIONAL SCHOOL In charge of the extracurricular educational needs of 17.
• Individual support plans created collaboratively (teachers, parents)
• Lesson planning, both face-to-face and online during the pandemic
• Regular communication with both teachers and parents 2017-2020: MENTORING & VOLUNTEERING FOR HOMELESS MIGRANTS2016: COORDINATION OF A COMPLEX HOUSE RENOVATION

London

• Acosphere is a consultancy specialising in go-to-market strategies who also provide tailor-made training courses for managers working in multinationals. 5 full-time employees, 20 consultants. £500,000 average annual.
• Strategy: Wrote and lead the development of the company’s marketing plan
• Marketing: updated the company brochure for increased clarity and impact, orchestrated the creation of a new company logo. Created new training modules and improved existing ones. Social media posting. Initiated.
• Consultancy: recommended a UK go-to-market strategy for a French art provider
• Administrative tasks: invoicing, travels, minutes etc.

Barcelone, Annecy, Birmingham

2012-2013: EXPATRIATION TO BIRMINGHAM (UK) 2005-2013: EXPATRIATION TO BARCELONA: Project management, fundraising and process improvement @ NGO InterLibrosEvents organisation @ French association and youngster group2003-2005: PARENTAL LEAVE

Netherlands

• Ferrero is a €8billion family-owned Italian chocolate and confectionery multinational Revenue in the Netherlands: €90m, 20 employees. https://www.ferrero.comI was responsible for defining Tic Tac and Nutella brand.
• Strategy: wrote 5-year marketing plans for each of the brands. Results: Nutella increased its volume share by 2.6 points to reach 19.9%, in a declining market. Tic Tac became the second fastest growing brand in the.
• Research: Led consumer and market Insight, TV impact research
• Advertising: created 2 new TV advertising campaigns
• NPD: introduced two new products (developed in Italy) for Tic Tac into the Dutch market
• Consumer Promotions: Initiated cross-brands promotions; managed a license with Warner Bros; made instant-win possible technically; created the first web-linked consumer promotion. Results: baseline sales increased 15%.

Refresco Gerber, Bridgwater, UK

• Leading European bottler of soft drinks and fruit juices for retailers and branded customers. Revenue: €2billion, 4,000 employees. Ocean Spray is an American brand worth $1.7billion globally and €45million in the UK..
• Weekly sales report (which I automated); competitive and market intelligence
• Trade marketing responsibilities (sales leaflets and launch presentation boxes)
• Successfully launched a new packaging to develop impulse purchase
• Led a cross-promotion with Smirnoff vodka and radio sampling campaigns (22% return on vouchers)
• Meetings with our PR agency, Market Research, Advertising Agencies and buyers

Ba(Hons) In European Business Administration, Business And Marketing, 2:1

Business School with a double franco-british diploma: 2 years in Reims, France and 2 years in London, England

Rncp Level 6: Expert In Digital Marketing And Online Advertising, Marketing

Theoretical and practical approach to SEO, SEA, customer journey, AARRR funnel, landing page, social selling, TMS, AB testings, Google.

Education record

Bsc (Hons) In Psychology With Bps Graduate Basis For Membership, Psychology, 1St

Activities and Societies: End of year Project: online regression survey (using Qualtrics and SPSS) related to social media addiction in.

Diploma In Marketing, Marketing