Senior Manager, Global Franchise Communications
Current• Leadership and development of oncology non-promotional strategic brand communications• Strategic communications plan development across key milestones and beyond in association with franchise priorities• Close collaboration with leading oncology physicians and Ipsen leadership in association with clinical study milestones to communicate key data • Development of press releases together with focused media outreach featuring Ipsen leadership and external stakeholders to disseminate relevant oncology news• Creation of strategic disease awareness campaigns rooted in relevant patient group priorities, including social media campaigns, patient videos, roundtable events and media materials