Who is Emma Shi? Overview
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Emma Shi is listed as Product Marketing Manager at Becise, based in Evanston, Illinois, United States. AeroLeads shows a matched LinkedIn profile for Emma Shi.
Emma Shi previously worked as MBA Candidate | Majors: Finance, Marketing, Management Analytics at Northwestern University - Kellogg School Of Management and Product Marketing Manager at Nothing Special. Emma Shi holds Master Of Business Administration - Mba, Finance, Marketing, General Management from Northwestern University - Kellogg School Of Management.
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Becise
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Profile bio
About Emma Shi
I am a former designer and award-winning animator and artist, currently pursuing an MBA at Kellogg, Northwestern University. With 8 years of experience in educational publishing, I leverage my creativity to develop impactful products that enhance learning and teaching for K-12 students and teachers.I am passionate about applying my expertise across various functions and areas, aiming to create a lasting impact in the business world.
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10 roles
Emma Shi work experience
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Mba Candidate | Majors: Finance, Marketing, Management Analytics
Current- Pursuing the 2Y Full-Time MBA program at the Kellogg School of Management - Northwestern University.
- Kellogg Scholarship recipient (Merit-based), KSM DEI Scholarship Fund Scholarship, Dean's List 2024
- Asset Management Practicum - Analyzed equities, monitored stock performance, and pitched investment ideas as an analyst. Co-managed equity portfolios with total assets under management of $17 million as a portfolio.
- General Management Club - Co-President
- Greater China Business Conference - Director of Speaker & Content
- Global Initiatives in Management - UK and France Trek
Aug 2023 - Present
Product Marketing Manager
Developed advertising strategy, orchestrated targeted Meta Ads campaigns, and collaborated with design agency to execute product rebranding for launch of instant kava drinking sets
Sep 2024 - Dec 2024
Product Manager
- End-to-end ownership of the product roadmap for an innovative EdTech product that helps users learn electrical engineering, strategizing business plans, creating financial models, and optimizing operations
- Collaborated with cross-functional teams to drive marketing development by conducting in-depth market analysis and interviews, A/B testing ad campaigns on social media, and developing promotional materials
Jun 2024 - Aug 2024
Senior Designer/ Animator
- Collaborated and partnered with varied talents such as editors and illustrators to create engaging educational and promotional animations and videos for K-12 students and teachers.
Apr 2021 - Jun 2023
Graphic Designer
- Led team of 10+ designers to drive visual development of $5M bilingual program and optimized synergies across editorial, production, and copy teams
- Spearheaded interactive game UI/UX for English study materials in collaboration with international Chinese publisher, ensuring cultural authenticity and achieving $40k+ sales in debut month
- Managed global relationships with 5+ global illustration agencies and 100+ international freelancers, optimizing project timelines and artists’ schedules
- Teamed up with Marketing Manager to create integrated marketing materials to help drive $40M annual sales
Sep 2014 - Apr 2021
Multimedia Designer
- Created launch videos for two new products (a quadcopter featuring 3G/Wi-Fi connectivity and a four-wheeled autonomous food delivery vehicle)
- Partnered with CEO to drive strategic brand development for 5+ new ventures
May 2014 - Jul 2014
Graduate Assistant
- Graduate school office reception, campus tours to visitors, and other administrative roles
Sep 2011 - Dec 2013
Design Intern
Turner Studios
- Participated in Flash animation TV series Ugly Americans
- Participated in character design and animation named “Fair Weather” for an animation pitch
May 2011 - Aug 2011
Animation Pre-Production Intern
Beijing League Comic And Animation Company
- Participated in Flash animation TV series My Own Swordsman
Sep 2008 - Nov 2008
3 education records
Emma Shi education
Master Of Business Administration - Mba, Finance, Marketing, General Management
Master Of Fine Arts (Mfa), Animation, 3.7 Out Of 4
Bachelor Of Fine Arts (Bfa), Animation, 3.6 Out Of 4, Ranked 1 Out Of 45
FAQ
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What company does Emma Shi work for?
Emma Shi works for Becise.
What is Emma Shi's role at Becise?
Emma Shi is listed as Product Marketing Manager at Becise.
Where is Emma Shi based?
Emma Shi is based in Evanston, Illinois, United States while working with Becise.
What companies has Emma Shi worked for?
Emma Shi has worked for Becise, Northwestern University - Kellogg School Of Management, Nothing Special, Nlab, and Benchmark Education Company.
How can I contact Emma Shi?
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What schools did Emma Shi attend?
Emma Shi holds Master Of Business Administration - Mba, Finance, Marketing, General Management from Northwestern University - Kellogg School Of Management.
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