Emma Garris Email & Phone Number

New York, Ny, Us

New York, Us

New York, Us

London, London, Gb

Manage production timelines and delivery of brand tactics for client (Bristol Myers Squibb) and delegate daily work to the Design, Development, QA and Proofreading teams.Collaborate with the client and agency of record to align on timelines, UX design, and medical, legal, and regulatory approvals.Oversee the implementation of client revisions, create efficiencies, and maintain quality control and clarity across teams.

New York, Ny, Us

Project Setup • Manage production and delivery of digital advertising and social media assets for Mean Girls on Broadway, Roundabout Theatre Company, and the recently launched streaming service, Broadway on Demand. • Manage creative production budgets, project setup, approval processes, quality assurance, and delivery of a high volume of projects in a fast paced, solutions oriented environment. • Create detailed specifications for interactive advertising projects (banner ads, HTML5 banners, rich media units, social ads, e-newsletters, social content calendars) across multiple clients. • Lead project kickoffs and daily production status meetings to align creative and strategic goals. Schedules and Budgets • Calculate preliminary production cost and scope estimates, and monitor budget throughout the project duration. • Build comprehensive production schedules for the creative team members that conform with the project specifications and deadlines. • Prioritize tasks and manage workload for 7+ creative team members on a daily basis in order to maintain an efficient and balanced workflow. • Strategize the daily distribution of tasks and available resources within the office by meeting daily with the Project Management team in order to meet client needs across the agency. Processes and Approvals • Troubleshoot inefficiencies in procedures and workflows to optimize project delivery completion. • Facilitate creative approvals via direct communication with the client, and work with the internal creative team to implement feedback. • Coordinate with vendors and partners for all third-party activations including advertorials with major publications and animation/video production with external studios. CMS and CRM • Build and deploy client email campaigns in BeePro and MailChimp. • Conduct weekly website QA and utilize WordPress to maintain current information.

New York, Ny, Us

Social Media Management, Digital Strategy, and Content Creation • Created and managed daily social media content across all channels to actively engage followers, support the seasonal marketing strategy, drive ticket sales, and interact with the online community. • Orchestrated behind-the-scenes Instagram story takeovers with artists during rehearsals and live performances. • Scheduled and coordinated creative processes of weekly sales and news related e-marketing campaigns. • Built CRM lists in Tessitura for e-marketing deployments based upon segmentation ROI, operatic affinity targeting, and consumer behavior patterns. • Assisted in the development of creative and marketing strategies to diversify audiences and meet revenue goals. Sales and Performance Analysis • Implemented dynamic pricing to maximize sales revenue on high performing productions. • Utilized Tessitura, Google Analytics, WordFly, and A/B testing methods to analyze and increase email response rate and revenue generated. • Implemented and monitored performance of offer codes and re-target audiences when necessary. • Conducted annual comprehensive audience survey and sales analysis of Fridays Under 40, a program initiated to bring in a younger demographic.

New York, Ny, Us

Boston, Massachusetts, Us

Play modern rock and music discovery tunes for the Greater Boston Area on "America's #1 College Radio Station" (Princeton Review)

Us

Conducted extensive competitor research analysis for Playbill’s discount ticket offer program, the Playbill ClubReported advertising campaign metrics (impressions, clicks, etc.) using various online advertising servers Created discount offers for the Playbill Club using HTMLPosted advertising campaigns on Playbill.comCommunicated with arts and entertainment advertising agencies regarding campaigns

Washington, Dc, Us

Created marketing summaries for the 2014-2015 season at the Kennedy Center.Generated plans and ideas for 2014-2015 MyTix events, the Kennedy Center's Millennial engagement program.Created reviews and analyses of patron surveys from the 2013-2014 Washington National Opera season.Attended weekly seminars from Kennedy Center department Vice Presidents and Directors to gain insight into the sectors of arts management, public relations, programming, production, education, journalism, and career development.

Newton, Ma, Us

Assisted with research for new initiatives in all media (print, copy, live action, footage)Attended relevant team meetings and conference calls to gain greater understanding of the sales and client relationship processWorked on database research and updatingReviewed competitors, trends, and other important developing markets in broadcast, entertainment, and consumer

Garrison, New York, Us

Managed on-site marketing and execution of promotional events, including the "Portrait Palace" with link seen belowWrote marketing content/copy to promote the “Revelers” membership exclusively offered to millenials; program funded by the NEA (National Endowment for the Arts)Maintained database of “Revelers” members and corresponded regularly via e-mail and mail

Bachelor Of Science (Bs), Marketing Communications

Proarts Student, Berklee Valencia Study Abroad