Emma Worrollo Email & Phone Number

Hi! My career encompasses a mix of qualitative research, brand strategy and anthropology. My subjects of interest? Gen Alpha and their families. Why? Because I am parent to three of them and because in 2010 the year Alpha were born was the year I founded my first agency The Pineapple Lounge. For 11 years there I led a team working with trail blazing global brands to help them innovate, communicate and bring value into kid-culture. Post-pandemic I exited TPL to explore my creative skills and put my knowledge to use in different ways. I founded Playful Den after becoming an 'accidental influencer' in lockdown supporting parents with insights and inspiration about play. Today I work with a network of inspiring talent to partner with brands with need great creative and some childlike wonder infused into their approach. Things I'm really good at? Divergent thinking, presenting, creative copy, shaping insights, helping people 'think kid' and honestly I think a lot of my career 'success' is down to having good energy and being fun to work with. I live in Bournemouth with my husband Ben who I host the People Who Play podcast with and our 3 kids Phoenix, 12, Indy, 9 and Scout 3. And on the off chance you're wondering - yes she does travel for work? She very much does.

Listed skills include Qualitative Research, Strategic Thinking, Kids Trends, Product Development, and 32 others.