Marketing Manager Modern Trade Benelux + France
CurrentResponsibilities:• Plan, organize, monitor and steer all marketing activities (offline & online) for the responsible categories• Manage the localization process of the BU commercial packages (presentations, contents, promotions, argumentations, merchandising, PIM) to ensure successful launches in coordination with Digital MarCom manager, S&C Team, BU and sales Segments• Ensure the delivery of an effective PR program in line with the strategy of the respective focus markets• Support and implement the POS strategy with the S&C team• Owns the local product assortment – Product life cycle, pricing – and implement the regional categories strategy• Expert in the assigned markets by gathering and exchanging market data (customers, end users, competition, products) with marketing team, Customer Service, Sales Team and IHQ