Marketing Manager Modern Trade Benelux + France
Current- Responsibilities:
- Plan, organize, monitor and steer all marketing activities (offline & online) for the responsible categories
- Manage the localization process of the BU commercial packages (presentations, contents, promotions, argumentations, merchandising, PIM) to ensure successful launches in coordination with Digital MarCom manager, S&C.
- Ensure the delivery of an effective PR program in line with the strategy of the respective focus markets
- Support and implement the POS strategy with the S&C team
- Owns the local product assortment – Product life cycle, pricing – and implement the regional categories strategy