Emmy Phung Email & Phone Number

New York, NY, US

New York, NY, US

Boston, MA, US

• Built an LSTM model with auto-encoder to simulate volatility of S&P 500 and other fixed income assets in long time horizon (ie. 10 years); trained and deployed the model on AWS Sagemaker
• Researched and developed new methods for back-testing (ACF, PACF, GARCH, DTW, etc.); visualized future simulated assets in both 2-D & 3-D plots and video format (Plotly)
• Created an automated process to impute 1) intermittent data and 2) data missing for long historical periods using MICE framework; designed and implemented statistical tests to compare prior and imputed distribution

New York City, New York, US

• Comcast NBCUniversal LIFT Labs Accelerator, Powered by Techstars
• Conducted research on product-market fit and user experience for 5 newly-launched products and services; helped 10 startups develop their pitch decks showcased on Techstars’ Demo Day
• For Tally TV: proposed and conducted A/B test on 2 new mobile app features to engage users, defined new engagement metrics, mapped out conversion funnel & tracking methods. Increased user engagement by 11.7%.
• For Orai: utilized unit-economics metrics to develop market sizing models and finalized business pitches to present on Demo Day. Helped Orai successfully raise $2.3M in capital.
• Created the wireframes to support the redesign of three companies’ websites (reduced bounce rate by 5-7%)

• Extracted and synthesized licensed government data of 8,000+ observations (2016 – 2018); performed EDA to develop understanding of recent admission trends and published findings on the company’s blog using interactive.
• Built a LASSO Linear Regression model using 4-fold cross-validation to predict the amount of scholarship awards given to freshmen based on test scores, financial and admission data.
• Worked on feature engineering, performed statistical tests and used GridSearchCV to finetune the model. Improve R2 by 9.02% and reduce RMSE by 16.81%.

Charlottesville, VA, US

• Provided in-depth valuation, including comparable company analysis and investment risks, for final sell-side recommendation
• Responsible for the final deliverables of the project, oversaw workload division and kept track of internal deadlines
• Researched industry trends and conducted business analysis to assist with evaluating Hasbro’s competitive positioning

Hartford, CT, US

• Preprocessed a cross-sectional dataset of 10,000+ car models (2005–2014), conducted Pearson’s correlation test to detect multi-collinearity problems, and used year-fixed effects to avoid serial correlation.
• Predicted the average miles-per-gallon of an automobile model based on its design features and real market price using Linear Regression with Log transformation. Final R2: 0.798, RMSE: 0.045.

Glastonbury, CT, US

• Developed a communication plan for Liberty Bank consisting of audience research, brand analysis, a pitch of campaign ideas and media buying recommendations
• Prepared project deliverables, gave a formal presentation to Cronin and C-level executives of Liberty Bank
• Provided online media buying for 2 client campaigns; reported weekly analytics of campaign performance, including ads placement, conversions, budget and spending using Google Analytics, Adwords and Facebook

Hartford, CT, US

• Achieved a strong, visible social media presence, successfully increased readership from an average of 250 to 400+ by developing strategies and concepts with viral potential and spearheading a campaign that provided.
• Analyzed web analytics performance, composed daily social media posts and emails with nicely designed feature (graphics, banners, flyers)
• Initiated and developed creative marketing projects, including a promotional video, a student guidebook and a design for a retractable banner

New York, US

- Led advertising and public relations campaigns to promote VietAbroader’s events; successfully ran a three-day event, VietAbroader Career Talks with 20 young professionals and 80 student participants.- Examined and enhanced VietAbroader’s presence on several communication channels, including mass media (press release printed on over 25 newspapers) and.

Master Of Science - Ms, Data Science

Bachelor Of Science - B.S., Economics

International Business: European Business Strategies And Behavioral Economics