a) Creating Umbrella Digital Marketing strategy for brand building as well as performance marketing.b) Strategising to Execution of Google Advertising , Social Media management , Content strategy , email marketing c) Conducting training for Digital marketing Individuals & corporates( associated with Online Edu-tech companies)d) Conducting Audit of marketing Strategies & Processes Clients Handled : Amala Earth , TheKnottyrope , Utsav & others

• Plan and execute end-to-end customer experience across multiple channels and customer touch points .• Build KPIs around marketing campaigns and build efficiencies - Search , Social Media , Display etc• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate• Brainstorm new and creative growth strategies• Collaborate with agencies and other vendor partners

Business strategy (business plan & sales strategy development) :Responsible for laying down strategy and executing it to build a scalable model in services marketplace .The role mainly involves:• P&L responsibility, formulating strategy, converting strategy into business plan and executing it with team to deliver results.• The role involves - Digital Marketing , Merchant tie-ups, Client alliances , Internet marketing, operations set-up , content Marketing.• Getting the professional aligned up for same

DGM India Internet Marketing Pvt. Ltd. Role: Head – Online Video Advertising  Conceptualized and launched a new product line of Online Video Advertising in 2013 and demonstrated proficiency in understanding the product dynamics in very short span of time. Designed the offerings, pricing and delivery mechanism at inception. Consistently tracking revenue and profitability targets in both Domestic & International markets  Work closely with content partners, publishers, clients and agenciesRole : Group Account Head  Was responsible for Business Development & Client servicing in Northern Region  Formulating marketing strategies for clients (existing as well as new)-Timely and optimized campaign delivery on Affiliate network, Search engine marketing, Online media vehicles

Profile: Spearheading business activities related to specific web solution e-products such as personalized domain names, websites, mail services etc and accountable for revenue contribution from these products of approximately Rs. 2 crores p.a.Responsibilities include:Development and implementation of new product ideas related to web solutions. Development of strategic campaigns for brand promotion and lead generations. Dealer & Vendor management Customer relationship managementAs part of corporate team: was actively involved in initiatives for SMBs. Also was also a core member of the SAP implementation team of TIL

Profile: Designing the brand map for clients, which included JK Paper, JK Dairy, Nucleus Software and Agrani Convergence Ltd. with collective billing exceeding Rs 2 crores. Responsibilities included:Working out and executing innovative ideas for clients to strengthen the brand registration Tracking each brand's performance, Supervising above the line and below the line activities for clientsConducting marketing workshops & Business development activities.

Consulting HNIs on Insurance and Investment Strategies ,Lead Management and marketing vehicles evaluation,Promotional activities for lead generation