Ena RadakSchool of Economy and Business Financial Management & Marketing ManagementUniversity of Ljubljana, School of Economy and BusinessTechnical University of Vienna Spatial Planning MA Of Business Administration MBA
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Product Marketing ManagerLyntelUnited Kingdom -
Head Of MarketingBujak Design 2018 - Present- Specialized in marketing management for IT and engineering firms over the past 5 years, demonstrating a keen ability to enhance employer branding and promote a diverse range of services, including artificial intelligence, Web3 development, software development, UX/UI design, blockchain, and quality assurance.- Strategically directing marketing initiatives by developing long-term plans aligned with business objectives and fostering a culture of creativity and innovation. This involves… Show more - Specialized in marketing management for IT and engineering firms over the past 5 years, demonstrating a keen ability to enhance employer branding and promote a diverse range of services, including artificial intelligence, Web3 development, software development, UX/UI design, blockchain, and quality assurance.- Strategically directing marketing initiatives by developing long-term plans aligned with business objectives and fostering a culture of creativity and innovation. This involves collaborating with senior leadership to define and execute the client's vision.- Overseeing client onboarding, ensuring a comprehensive understanding of each client’s needs, brand identity, and market positioning to create tailored marketing solutions that drive results.- Conducting competitive analysis to identify industry trends and market gaps, enabling proactive and relevant marketing strategies.- Developing integrated marketing campaigns that effectively combine digital and traditional media channels, optimizing for cross-channel synergy and brand consistency.- Managing the marketing budget efficiently, allocating resources to maximize ROI and ensuring timely delivery of campaigns.- Leading the creation of innovative content strategies that produce engaging blog posts, videos, and social media content to resonate with target audiences and drive conversions.- Implementing performance measurement frameworks utilizing KPIs and analytics to assess campaign success, using insights to refine future strategies.- Facilitating regular client communications, presenting campaign results and recommendations to stakeholders, and maintaining strong client relationships.- Staying updated on digital marketing trends and emerging technologies, integrating new ideas into the agency’s offerings to keep clients ahead of the competition.- Building and nurturing a high-performing marketing team, providing mentorship and professional development opportunities. Show less -
Social Media InfluencerTiktok Apr 2020 - Present- Developing and executing social influencer campaigns; strong understanding of influencer marketing - Strong consumer-driven relationship building history - Excellent and efficient way of selling story and product- Photo making, editing and video production- Collaborations with marketing agencies and small businesses- Tracking at the weekly level of social media analytics -
Marketing Team LeadGotiva Aug 2022 - Aug 2024- Marketing Team Lead- Senior Marketing Manager- Senior Social Media Manager- Leading the marketing team, planning and developing marketing activities- Formulating high-quality written and visual content for each social media campaign- Monitoring the company's brand on social media platforms- Mentoring and monitoring the work of the team with day-to-day new tasks that are planned in advance for more efficient work and work success- Developing creative ideas and… Show more - Marketing Team Lead- Senior Marketing Manager- Senior Social Media Manager- Leading the marketing team, planning and developing marketing activities- Formulating high-quality written and visual content for each social media campaign- Monitoring the company's brand on social media platforms- Mentoring and monitoring the work of the team with day-to-day new tasks that are planned in advance for more efficient work and work success- Developing creative ideas and engaging social media strategies- Developing, launching, and managing new competitions and campaigns that promote our IT company and brand- Working in Adobe Photoshop, Illustrator and Canva to create visuals and posts for various social networks - Recording and creating video content in video editing programs Capcut, Canva, Final Cut Pro, etc.- Working with the team to create and implement social media strategies monthly- Overseeing, planning, and delivering content across different platforms using scheduling tools such as Hootsuite- Monitoring and working on SEO, Facebook Ads, and Campaign Management (Singular, Applovin, Facebook Meta, Google Ads) - Forming key relationships with influencers across the social media platforms- Researching and evaluating the latest trends and techniques in order to find new and better ways of measuring social media activity- Planning and executing targeted marketing campaigns by identifying key objectives, defining target audiences, and selecting appropriate channels formaximumreach and engagement- Utilizing analytics tools to track campaign performance, analyze keymetrics, andmake data-driven decisions for ongoing optimization, ensuring thatthe campaign aligns with goals and reaches the desired audience effectively Show less -
Senior Marketing ManagerMedia Rahat May 2021 - Aug 2022- Marketing and social media management for the IT companies (System Verificarion)- Overseeing day-to-day management of campaigns and ensuring consistency - Developing creative ideas and engaging social media strategies- Developing, launching, and managing new competitions and campaigns that promote our IT company and brand- Company awareness through various social media channels (Instagram, Facebook, Linkedin, Medium, etc.)- Working in Adobe Photoshop and Canva to create… Show more - Marketing and social media management for the IT companies (System Verificarion)- Overseeing day-to-day management of campaigns and ensuring consistency - Developing creative ideas and engaging social media strategies- Developing, launching, and managing new competitions and campaigns that promote our IT company and brand- Company awareness through various social media channels (Instagram, Facebook, Linkedin, Medium, etc.)- Working in Adobe Photoshop and Canva to create visuals and posts for various social networks - Recording and creating video content in video editing programs Capcut, Canva, Final Cut Pro, etc.- Writing blogs and technical articles about the company's services and employer branding- Working with the team to create and implement social media strategies monthly- Overseeing, planning, and delivering content across different platforms using scheduling tools such as Hubspot- Researching and evaluating the latest trends and techniques in order to find new and better ways of measuring social media activity- Managing a budget together with the team for social media activities- Monitoring and working on SEO, Facebook Ads, and Campaign Management (Singular, Applovin, Facebook Meta, Google Ads) - Supervise all aspects of social media interaction between different offices and teams as this is an international company (Sweden, Germany, Poland, Bosnia and Herzegovina) and ensure a positive service experience- Create actionable plans to both grow and maintain followers through popular social media platforms - Ensure progress on all platforms by using analytical tools and making a monthly report through meetings and presentations - Regularly liaise with colleagues via telephone, email, conference calls, or face-to-face interactions- Employer branding of company's employees- Overseeing the creation and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives Show less -
Project AssistantBosnian Representative Association For Valuable Opportunities Jun 2019 - May 2022- Public Relations- Project Management- Brand Management- Social Media Management- Information Management -
Social Media Marketing ManagerEvolt Dec 2020 - May 2021- Marketing and social media management for the IT company Evolt- Overseeing day-to-day management of campaigns and ensuring consistency - Developing creative ideas and engaging social media strategies- Developing, launching, and managing new competitions and campaigns that promote our IT company and brand- Company awareness through various social media channels (Instagram, Facebook, Linkedin, Medium, etc.)- Working in Adobe Photoshop and Canva to create visuals and posts… Show more - Marketing and social media management for the IT company Evolt- Overseeing day-to-day management of campaigns and ensuring consistency - Developing creative ideas and engaging social media strategies- Developing, launching, and managing new competitions and campaigns that promote our IT company and brand- Company awareness through various social media channels (Instagram, Facebook, Linkedin, Medium, etc.)- Working in Adobe Photoshop and Canva to create visuals and posts for various social networks - Recording and creating video content in video editing programs Capcut, Canva, Final Cut Pro, etc.- Writing blogs and technical articles about the company's services and employer branding- Working with the team to create and implement social media strategies monthly- Overseeing, planning, and delivering content across different platforms using scheduling tools such as Hubspot and Hootsuite- Researching and evaluating the latest trends and techniques in order to find new and better ways of measuring social media activity- Managing a budget together with the team for social media activities- Encouraging collaboration across teams and departments- Supervise all aspects of social media interaction between different offices and teams as this is an international company - Create actionable plans to both grow and maintain followers through popular social media platforms - Ensure progress on all platforms by using analytical tools and making a monthly report through meetings and presentations - Regularly liaise with colleagues via telephone, email, conference calls, or face-to-face interactions- Employer branding of company's employees- Overseeing the creation and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives Show less -
Banking Marketing ManagerUnicredit Aug 2018 - Dec 2020- Developing marketing strategies for new banking services and products (Internet banking, mobile banking, Covid 19 measures and updates, credit files, limits, other packages and services)- Organizing events and coordinating day-of deliveries and staffing- Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints - Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives… Show more - Developing marketing strategies for new banking services and products (Internet banking, mobile banking, Covid 19 measures and updates, credit files, limits, other packages and services)- Organizing events and coordinating day-of deliveries and staffing- Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints - Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives clients- Identifying potential new collaborations and creating a plan to successfully maintain them- Partnering with product development and buying teams to estimate product demand- Brainstorming fresh advertising ideas with senior management- Centralization of documentation ( credit files, e-ba, m-ba, limits, other packages and services)- Email communication and information management Show less
Ena Radak, Mba Education Details
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Master Of Business Administration Mba -
Raumplannung Und Raumordnung -
Marketing Management And Financial Management -
Master Of Business Administration Mba
Frequently Asked Questions about Ena Radak, Mba
What company does Ena Radak, Mba work for?
Ena Radak, Mba works for Lyntel
What is Ena Radak, Mba's role at the current company?
Ena Radak, Mba's current role is Product Marketing Manager.
What schools did Ena Radak, Mba attend?
Ena Radak, Mba attended University Of Ljubljana, Faculty Of Economics, Vienna University Of Technology, School Of Economics And Business Sarajevo, School Of Economics And Business Sarajevo.
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