Ena Calic Email & Phone Number

Amsterdam, Nh, Nl

Management of brand activations, internal and external production for international retail brands, overseeing multi-platform content, coordinating campaigns and media efforts, and managing 3rd-party vendors.•Leading and shaping creative work based on client objectives for always-on content and campaigns for Zalando EMEA & American Eagle (EMEA, APAC, LATAM) and asset delivery across several markets•Working with Creative, Media, Strategy and Analytics teams to enhance client deliverables.•SoMe management for Zalando with daily CRM monitoring to track outreach and ROI, while also managing and reporting processes with clients. Social media management role in the past.•Managing social roll-out plans, post-production decks, and content scheduling across IG, TikTok, Pinterest, Snapchat, YouTube, and Facebook.•Delivering Zalando 360 campaigns (Autumn/Winter, Spring/Summer, Pride, Cyber Week, Holidays, Brand Partnerships).•Managing American Eagle's social media strategies for the EMEA, APAC, and LATAM markets, including talent management, media planning, and creative development.•Event management for American Eagle - contracting local talents and liaising with 3rd parties to support store openings/store events•Coordinating project management, pre and post-production, talent contracts, logistics, and asset management.•Handling media reporting and collaborating on asset transcreation with client market teams.•Liaising with legal and finance departments as needed.

Amsterdam, North Holland, Netherlands

•Worked as an account executive, devising social media campaigns and assets within client briefs and budgets.•Managed internal and external meetings, including with 3rd party partners and clients, handling briefs, reviews, and presentations.•Updated all departments on project aspects and served as the point of contact for clients, assisting with daily requests.•Supported the account director in managing Zalando's content and campaign delivery across Facebook, Instagram, and TikTok.•Coordinated with external production houses and vendors to ensure timely resource alignment.•Assisted in preparing and delivering campaign roll-out plans.•Tracked projects daily using Asana and handled content scheduling and posting on Facebook, Instagram, and TikTok

Amsterdam, North Holland, Netherlands

Production & Campaign Execution for Royal Canin (Global)•Delivered a global campaign with 700+ assets in 2.5 months, including films, social videos, banners, imagery retouching, and visual design.•Worked with the global AD to develop and execute paid communication plans.•Assisted in internal and external meetings, handling briefs, reviews, presentations, and client liaison.•Managed global B2B and DTC presence for Mars client Royal Canin.•Coordinated agency teams and collaborated with external production houses and vendors.•Assisted with budgets, timelines, campaign management costs, and invoicing.•Tracked project statuses in WorkBook and updated assets in the client's global CRM.

Amsterdam, North Holland, Netherlands

Managed business development for the agency N365, where played a key role in pitching and signing new clients (e.g. Tourism Seychelles, Visit Maldives, Visit Dubai, and more)• Ledpitches,negotiated budgets,managed contracts,and timelines on Pipeline and Salesforce• CoordinateddigitalmarketingeffortsonGoogle, Meta, HubSpot• Conducted negotiations with prospects and clients in FMCG, finance,tourism, retail, etc.• Conducted market research and provided campaign consultancy,including strategy, visuals, channels, and communication with externalproduction partners.• Collaborated with the agency team to develop advertising, brandpositioning, and PR campaigns across TVC, OOH, radio, digital, and print.

Zagreb

Campaign management and production for Heineken & Fortenova Group• Developed advertising, brand positioning, and PR campaigns across TVC, OOH, radio, digital, and print.• Managed meetings, briefs, reviews, and presentations.• Provided regular project updates to stakeholders.• Coordinated with production houses and vendors for efficient resource management.• Conducted market research, managed budgets, timelines, and invoicing.• Prepared materials for international marketing competitions.• Tracked project progress using WorkBook software.• Executed 360-degree campaigns including packaging, branding, localization, websites, and media buying.

Zagreb

Campaign Management & PR Consulting for Tommy Hilfiger, Reebok EMEA, BMW, Calzedonia and more• Devised PR strategies across TVC, OOH, radio, digital, and print• Managed strategy development, market research, brand positioning, and media buying.• Managed budgets, timelines, campaign costs, and invoicing.• Executed performance marketing and KPI planning.• Managed marketing on Facebook, Instagram, LinkedIn, Google Ads, and MailChimp.• Oversaw social media, including scheduling and content design.• Organized events and press days.• Delivered projects in PR localization, media buying, influencer marketing, brand positioning, and store openings.

Zagreb

• Working as part of the marketing team to develop and execute marketing strategies to position the website as the best student media website in the region (over 60.000 followers on social media)• Responsible for the concept development and devising ideas on potential stakeholders and partners, as well as collaborations• Collaborated with the sales sector for client management and ad offers (media buying)• Reaching out to companies with project ideas, attended and supported regular meetings with partners and potential advertising clients (e.g. IKEA)• Responsible for creative content - writing PR features depending on the topic/client brief• Supported development and evaluation of monthly social media analysis and reports• Daily usage of Google Analytics, Google Ads, Facebook Ads Manager, and WordPress for optimization or analysis

Zagreb

• Responsible for writing University corporate-related materials• Daily updating and developing the University website (Croatian and English) and intranet• Daily press clipping and media monitoring (print and online media, foreign university-related media)• Responsible for maintaining of the press clipping database• Regular reporting of media results for the office and board members, as well as stakeholders

Zagreb, Croatia

• Working as part of the marketing team to localize the AIESEC brand and raise its awareness in Croatia and the region• Responsible for adaptation, implementation, and coordination of the global AIESEC brand strategy• Responsible for the entire social media strategy and management (content creation, designing, post scheduling, optimization)• Working on the webpage optimization (WordPress, SEO)• Responsible for results monitoring while using Google Analytics and Facebook Ads Manager• Writing PR features for the AIESEC website and other online and print media• Handled the communication between the organization and local companies for funding• Handled international relations in terms of communication with foreign students interested in or involved with AIESEC projects abroad, coaching the exchange participants during their internships, coordination with other AIESEC teams and colleagues to expand exchange opportunities

Master’S Degree, International Communication

The programme focuses on global, intercultural and sustainable communication in different settings, from journalism to organisational.

Master'S Degree - Exchange Programme, Communication And Media Studies

Bachelor’S Degree, Communication And Media Studies

Bachelor’S Degree, History