Lead and manage comprehensive marketing strategies for key clients, focusing on social media, content creation, and campaign effectiveness. Develop and execute marketing plans across various channels, aligning with specific business objectives for both key and secondary clients. Oversee a diverse team of content writers, graphic designers, ads specialists, and translators, fostering collaboration with sales and product teams. Conduct in-depth market research and competitor analysis, utilizing data analytics to refine strategies and measure ROI. Implement multi-channel campaigns, leveraging analytics to derive insights for future campaign development and strategy adjustments. Manage secondary client marketing strategies, ensuring quality and alignment with business objectives. Present strategic ideas and deliverables to senior management, ensuring alignment with overall marketing programs and budgets. Lead end-to-end execution of marketing programs, maintaining focus from initial concept to final deliverable, while fostering internal collaboration.

• Plan a fitting approach for client’s company based on their industry, target audience and current digital marketing effectiveness and activities.• Plan a marketing strategy that serves as a roadmap for the upcoming campaings that they’ll launch, making sure that the client’s company will be successful online.• Identifying priority objectives (e.g., getting more traffic, generating more leads, and increasing conversions).• Brand Identity Consulting (e.g., brand purpose, target audience, unique selling points, brand voice and brand recognition)• Create a content calendar based on client’s product to document and guide efforts based on the company’s overall content marketing strategy.• Use data analytics to understand client’s audience behavior and preferences then leverage the insights to create successful campaign that’ll help to build more trusting relationships with the customers, get more leads, and generate sales.• Solve social media account problems (e.g., disabled ad accounts, disabled payment method)

Comodita Home is a retail company of home products, founded in 2014 that is present in Kosovo, Macedonia and Albania with more than 70 physical stores.As Regional digital marketing manager, my responsibilities are: • Provide leadership in the overall management for growth and development of company.• Planning, developing, implementing and managing overall digital marketing campaigns.• Prepare accurate reports on our marketing campaign’s overall performance.• Work with the marketing team to brainstorm new and innovative growth strategies.• Prepare and manage the digital marketing budget.• Measure ROI and KPIs.• Lead, supervise and motivate members of the digital marketing team.

• Assisting the manager in organizing, planning and implementing strategy.• Ensuring company policies are followed.• Resolving customer issues to their overall satisfaction.• Assisting customers whenever necessary.• Providing leadership and direction to all employees.• Hiring, training and developing new employees.• Organizing employee schedule.