Et Tan Email & Phone Number

George Town, Penang, MY

Kuala Lumpur, WP-KL, MY

Appointed as Independent, Non-executive board member to National Applied R&D Agency to support the National Semiconductor Strategy and other initiatives of national interest.

Appointed to provide industry expert advice and conduct workshops to facilitate industry improvements in E&E, semicon, automotive, O&G, and other industry sectors pertinent to MPC's charter.

Bacolod City, Negros Occidental, PH

Advisor and independent board member since initial seed round. To date, the foundation has enabled 2,800 local under-privileged youths to enter the job market, and prepared 8,000 emerging professionals to have better careers in Philippines.

Task force member representing the voice of industry in a Ministerial-level Position Paper with the goal of transforming education and enhancing the talent pipeline for the nation.

Bayan Lepas, Penang, MY

Raised the profile PSDC and of Penang in STEM to national level. Increased enrolment to 13,000 in 2023, a 20% increase over previous year. Initiated programs to engage with SMEs and semicon partners.

Kulim, Kedah, MY

Revamped the corporate technology strategy to re-position SilTerra as a global leader in bio-MEMS, silicon photonics and PMUT sensors. Organised 2 well received symposiums with reknowned speakers to promote international awareness and visibility.

Serdang, Selangor, MY

Transformed Malaysia's newest and smallest post graduate University from a faculty spun off from UPM into a 'Top Business School' as chartered by Memo Jemaah Menteri (2007), and aligned to Human Governance principles.Led the consultancy practice to transform several large Govt Linked Companies into high-performance organisations. Clients include UEM, IMU.

Led Singapore-based start-up developing optical sensors based on patented FBG technology from NTU. Provide advice, counsel and hands-on experience at C-level and founders of companies to enhance their business plans and strategies to achieve aspirational business and innovation goals. Clients include Our-Better-World, Hai-O Enterprise Berhad and Taiko.

Singapore, SG

Mentored 30+ start-up companies, executives and entrepreneurs at NUS Enterprise. Advisor on IP, technology transfer and commercialisation strategies.

Founded boutique technology consultancy to develop business opportunities in Asia and USA. Clients included Yeboss ecommerce (Beijing), AirAsia (Malaysia), Liteon (Singapore).Mentored startups at Stanford University's Product Realisation Network.

北京雅宝吉利电子商务有限责任公司Online Marketplace connecting fashion and apparel suppliers in China with the rest of the world. Restructured and revamped the business to focus on international markets.

Developed marketing strategy and business plan to enter location-based services business in US and China.

Fremont, CA, US

Lead corporate restructuring team when the company delisted from NASDAQ and streamlined Corporate IT infrastructure saving 30% of US$220M IT budget using SixSigma principles.Revamped corporate strategic planning methodology to manage US$720 million product development portfolio. Led business team to introduce the world's first embedded full disk hardware.

Palo Alto, CA, US

Led HP Consumer Business’s shopping strategy with budget of US$20 million. Consolidated individual country websites into a single portal, HP Shopping.

Palo Alto, CA, US

Led the technology development team of 80 to develop an innovative new home photo sharing service for US families as one of HP's new start-up divisions. Partnered with Kodak and Sony.

Palo Alto, CA, US

Led business team as ‘Pathfinder’ to expand market for IrDA Business Unit. Captured Nokia's phone business. Revenue grew to USD$80 million.

Palo Alto, CA, US

Singlehandedly drove the technology transfer process from HPLabs Bristol to Business Units to accelerate incorporation of new technologies into products. Then transferred to US to boost the team at HPLabs Palo Alto. Achievements and tech transferred to divisions include: cofounding Infrared Data Association and enabling the IrDA components business.

Palo Alto, CA, US

Pioneered development of DDS/DAT storage working by partnering with SONY to replace half-inch tape backup. Patents awarded. Captured 60% market share within 3 years amounting to US$600M. Market grew to exceed USD$1B.

Represented HP as co-founder of IrDA and led 200 member companies during dot-com's hey-day to develop the world's first infrared standard within 18 months of association's creation - a record!! Over 2 billion devices adopted the standard. Paypal was conceived by Peter Thiel and friends because of the expected pervasiveness of IR in mobile devices..

Palo Alto, CA, US

Member of start-up team to build HP's first HDD production line in Europe. Exceeded business goals in first year, generated USD $65 million.

Palo Alto, CA, US

Developed the first CAD/CAM system to connect to NC machines in the factory to ‘print’ PCBs.

Bsc(Hons), Electrical Engineering (And Electronics)

Masters, Business Administration

Education record

Education record