Eric Nitschke Email and Phone Number
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Process-focused product marketing and sales enablement executive with 25+ years strategic marketing, sales and channel enablement and thought leadership experience.I've excelled at setting marketing and enablement strategies founded in company requirements, and developing messaging, content, programs, and processes to help salespeople drive customers through the sales cycle faster.
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Vp Commercial EnablementCorporate Visions Feb 2021 - PresentReno, Nevada, UsAs our commercial teams have expanded, I have helped elevate the commercial conversations with Corporate Visions customers across our Sales, Marketing, Customer Success, and Affiliate teams. Responsibilities include developing situational skill development programs for all our commercial teams. That includes aligning seller efforts to our sales process, encouraging sales leadership coaching, creating playbooks and additional content for our enablement platforms.For me, it combines the best parts of my background in product marketing, sales enablement, and content development. For my teams, it means more consistent, valuable, and impactful commercial conversations.
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Director, Product Marketing & Sales EnablementCorporate Visions Apr 2016 - Feb 2021Reno, Nevada, UsIn this newly-created role, I combined the powerful forces of Product Marketing and Sales Enablement strategies and programs to drive results. As we launched (many) new projects, I ensured product messages and marketing content aligned with market demands and resonate with target audiences, and empowered our sales teams with the necessary tools and knowledge to sell effectively.
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Senior Content StrategistCorporate Visions Jun 2014 - Apr 2016Reno, Nevada, UsCorporate Visions acquired Launch International in June 2014 (where I started in 1997).As a Senior Content Strategist, I helped companies develop, deploy and deliver customer conversations that win. This included managing the client relationships through consulting workshops that created more compelling messages that break through the status quo and differentiate them from their competitors; helping deploy those messages in powerful self-service content and sales enablement tools; and finally, enabling their salespeople to deliver this content through presentation, executive conversation, negotiation, and retention/expansion conversations.
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Vice President, Client ServicesLaunch International Sep 2005 - Jun 2014As Vice President, Client Services, I managed Launch International's outbound marketing and pipeline development efforts. I brought in large strategic clients, including IBM, NetApp, Commvault, Arrow, McAfee, Dell, VMware, and many more.I also maintained all client services components, managing the content and design teams creating and delivering impactful sales enablement content and tools.Corporate Visions acquired Launch International in June 2014 to create the most comprehensive & powerful sales enablement engine on the market. https://corporatevisions.com/news/corporate-visions-enhances-its-customer-conversation-system-by-acquiring-launch-international/
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Managing DirectorLaunch International Jan 2001 - Aug 2005As Managing Director, I played a pivotal role in serving Launch International’s strategic global clients. My responsibilities included client development and overseeing the production of critical deliverables. These deliverables encompassed various aspects, such as selling enablement, whiteboard selling conversations, thought leadership content, and channel marketing programs.My client portfolio consisted of industry leaders across data centers, infrastructure, storage, software, and security domains. I collaborated with both direct and indirect vendor sales organizations, as well as leading value-added distributors.
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Marketing ManagerLaunch International Sep 1997 - Jan 2001As part of my role, I spearheaded the creation and distribution of critical sales enablement and marketing resources for global technology companies. These assets included comprehensive selling guides, high-level executive briefs, in-depth white papers, and engaging newsletters. By strategically developing and delivering these materials, we empowered our client sales teams, informed their executives, and provided valuable insights to our clients' commercial teams.Unlike traditional agencies, Launch International had proven experience in delivering both marketing content strategy and frameworks, as well as producing both buyer- and seller-facing content and tools that fostered more insightful business conversations with a wide range of decision-makers.
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Marketing ManagerRetail And Distribution 1990 - Aug 1997Early career management roles at several national retail and distribution companies.
Eric Nitschke Skills
Eric Nitschke Education Details
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Penn State UniversityManagement
Frequently Asked Questions about Eric Nitschke
What company does Eric Nitschke work for?
Eric Nitschke works for Corporate Visions
What is Eric Nitschke's role at the current company?
Eric Nitschke's current role is VP Commercial Enablement at Corporate Visions.
What is Eric Nitschke's email address?
Eric Nitschke's email address is en****@****ntl.com
What is Eric Nitschke's direct phone number?
Eric Nitschke's direct phone number is +121523*****
What schools did Eric Nitschke attend?
Eric Nitschke attended Penn State University.
What skills is Eric Nitschke known for?
Eric Nitschke has skills like Sales Enablement, Marketing Strategy, Multi Channel Marketing, Strategy, Marketing, Strategic Partnerships, Channel Partners, Go To Market Strategy, Business Alliances, Channel, Thought Leadership, Direct Marketing.
Who are Eric Nitschke's colleagues?
Eric Nitschke's colleagues are Matt Close, Almis A. Trakimas, Derek Brown, Roxanna Yuen, Katie Bensten, Esther Cossum, Patrick Griffith.
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