Enya L. Email & Phone Number

New York, NY, US

• BUSADM 3760
• Revise and adapt course materials to ensure accessibility and understanding for students
• Foster discussion around global topics to guide students learning about cultural nuances and differences

• Conduct in-depth market research and SWOT analyses, leveraging Qualtrics to track engagement metrics to drive marketing strategy improvements
• Compile and present detailed reports to OGB leadership, providing insights and key trends to improve marketing outreach
• Recommend long-term enhancements for user experience, increasing student engagement and program applicants

• Endorse Fisher programs and financial funding opportunities through one-on-one student advising sessions, walk-in meetings, and promotional events
• Develop and oversee the content, design, and distribution of marketing newsletter emails to the entire Fisher college to highlight program updates and global affairs
• Monitor performance metrics such as click-through rates by segment and retention rates to adjust content and delivery methods

• Optimizes and coordinates $1000+ organizational budgetNegotiates with vendors to secure sponsorships and has raised $300+ by planning and facilitating opportunities
• Documents all cash flows and transactions in Microsoft Excel to guide decision-making through a financial lens

• Managed 500+ transactions daily to precisely address inquiries and problem-solve

• Placed 1st in team business case study competition to reinvent Hollister Co.
• Gained insights into the retail industry from A&F leaders by analyzing customer data to drive business decisions
• Formulated initiatives by conducting customer research and presented findings through visually appealing charts

• Facilitated 500+ visitors daily to establish a safe, experiential learning space
• Educated children on social justice topics through arts and crafts

• Provided excellent hospitality services for 300+ customers to build brand loyalty
• Analyzed consumer behavior to forecast future retail market trends
• Regulated inventory in the stockroom and store appearance with regular folding

• Led a team of 40 to develop and implement community service programs to address community needs such as food and holiday toy drives, creating positive impact and cultivating local connections
• Collaborated with local organizations to build relationships and align with local challenges

• Utilized Canva to design visually appealing infographics for the magazine’s Instagram
• Evaluated the logistics of social media algorithm to increase Instagram engagement
• Broadcasted current affairs to inform others on overlooked issues