Emily Sheppard Email & Phone Number

Beverly Hills, California, US

Niko Moon; Marcus King; Brian Kelley; Alli Walker; Chase McDaniel

IE

• Kim Petras (2021-2022)
• Handled all logistics for A/C party
• Assisted with managing and maintaining production budgets for one-off shows, events (NYFW; VMAs; Macy’s Thanksgiving Parade), and festivals (Lollapalooza; Coachella)
• Communicated day of show and hospitality needs with venue and event staff
• Oversaw artist meet and greetsWizkid (2023)
• Handled all travel logistics for band and crew for European Tour and summer music festivals (Glastonbury Festival; Essence Festival NoLa; Afro Nation Portugal)

London, England, GB

• Monitored and reported on digital campaigns on an ongoing basis, providing an active voice communicating optimization opportunities and challenges to internal teams and the client
• Managed mid-campaign reconciliation, billing, pacing, campaign validation, and brand safety
• Collaborated with agency departments (planning, analytics, business intelligence), creative agencies, vendors, and partners to oversee, optimize, and execute the approved plan objective and strategy

Boston, MA, US

• Managed daily pacing and campaign optimizations for seven clients, ensuring performance targets are met/exceeded
• Executed a wide variety of online media (display, video, paid social, paid search, audio, native) and offline media (print, TV, radio, OOH)
• Created and maintained flowcharts and spec sheets across seven clients
• Oversaw client and vendor communications for RFPs, Media Authorization, and IOs

• Communicated venue and event logistics with tour personnel for five different venues ranging from 500 - 4,000 capacity
• Scheduled and managed a production team of over 50 employees
• Created budget reports detailing the breakdown of spending within the production department
• Established processes and procedures increasing efficient communication between production, operations, and marketing departments

Beverly Hills, California, US

• Communicated venue and event logistics with tour personnel for The Fillmore (2,000 capacity) and The Underground (800 capacity) with a combined total of over 400 shows per year
• Completed cash, check, and wire settlements based on contracts for an average of 45 artists per month
• Responsible for production department cash and competing cash reconciliation documentation for each event for up to $50k cash per show
• Collaborated with local radio stations, non-profits, and M&G managers regarding promotional activities being held in conjunction with events

Beverly Hills, California, US

• Assisted with onsite execution of Premium Seats Program initiatives
• Promoted day-of-show ticket upgrades to increase box and club access sales
• Maintained a high level of customer service among VIP guests during events
• Completed set up of both VIP club area and boxes before and after each show

• Conducted competitor analyses of other event companies in the market
• Created and scheduled content for all social media accounts, increasing Twitter engagement by 150% and Instagram engagement by 400%
• Planned, created, and scheduled weekly lifestyle blog posts written following AP Style guidelines using WordPress
• Organized and presented social media strategies at weekly meetings
• Developed and maintained relationships with local vendors and clients

• Created and scheduled content across all social media platforms with the goal of increasing awareness and attracting new customers
• Researched and conducted interviews regarding the history and folklore of Boone, NC and created script based on information collected
• Generated advertisements and press releases then distributed to proper media outlets
• Managed process of finding, interviewing, and hiring talent
• Corresponded with local officials to ensure company complied with government regulations throughout project