Eram Khan Email & Phone Number

India

London, England, United Kingdom

• Established client relationships
• Achieved outstanding membership and sales targets
• Worked efficiently with POS systems
• Utilized RFID to replenish inventory when necessary
• Weekly and biweekly stocking, shelving, and merchandising of new products for invigorated sales
• Offering styling suggestions to customers using product knowledge and people skills

London, England, United Kingdom

• Proposed a detailed Buying and Merchandising Plan for a capsule collection for AA Gold, a German clothing brand. The brand trades on the sustainable e-commerce marketplace, Staiy.
• Conducted thorough research on the UK and international market trends, comp shop, brand performance vis a vis major competitors, identifying gap in the current range
• Attribute analysis of color, price, and product mix
• Delivered a well-organized critical path to integrate steps from design to merchandising
• Designing and specifying the details for visual merchandising and POS materials
• Demonstrated strong analytical skills in designing a sustainable sourcing strategy, identifying shareholders, and coordination of logistics and strategy across Germany, France, and the UK.

• Fashion Marketing Strategy for AA Gold to increase brand awareness, higher customer engagement, and build strong brand perception.
• Displayed strong research skills in analyzing German and UK markets, brand's situational landscape, and delivering brand-audit
• Devised marketing solutions using a multi-channel approach. Outlined the cost breakdown and campaign timeframe
• Visual storytelling using graphic design ability and strong verbal communication of the implementation strategy

Mumbai, Maharashtra, India

• Design ideation and conceptualisation for the Infant wear category
• Season's Range Planning based on Sales Analysis
• Creating story, colour, fabric, and line-up boards alongside detailed product specification sheets
• Fabric selection and designing graphics conforming to the parameters of cost, brand-language, market trend & forecast
• Constant coordination with PD merchants and biweekly factory visits (to Daman) to ensure timely development of the sample set (250-280 designs per season approximately)
• Providing product specification details to the e-commerce team for website catalogue

Ludhiana Area, India

'Actually I can', a flat-knit collection was the Final Graduation Project completed in Rage Knits, Ludhiana that extricated its inspiration from the poem 'I Know Why The Caged Bird Sings' written by Maya Angelou stemming from the concept of freedom of thoughts or ideas.

Bengaluru Area, India

• Worked for the brand ARROW
• Apparel Designing (Formals and Knitwear)
• Concept and design for brand packaging
• Print designing for formal shirts
• Knit exploration and research for flat-knit formals

Postgraduate Degree, Ma Fashion Business Management, Distinction

Was awarded the Best Live Project with STAIY, the first sustainable fashion marketplace and its partner brand AA GOLD, a unisex zero-waste.

Bachelor'S Degree, Fashion/Apparel Design, 9.6

Forte : Concept/theme ideation, Trend Research and Fashion Forecast, Illustrations, Styling and Curation. Software skills : Adobe.

Higher Secondary Certificate (Hsc)

Activities and Societies: Participant and award holder in various art competitions (Cinespectra,Graffiti,Face painting), dramas at intra.

Senior Secondary Certificate (Ssc)