Ali Erdem Email & Phone Number

Istanbul, Turkey

• Segmented the market and optimized all segment product (CRM, Marketing Tool, Project Management Tool, Social Media management Tool) including product positioning, product bundling, and pricing.• Identified, developed and evaluated sales strategies based on knowledge of company objectives and market trends.• Making presentation of products to the targeted costumers.• Building and negotiating new partnership agreements and selling products with the cooperation of business partner companies.• Planning monthly and yearly budgets, revenue and sales forecast for the products.

Istanbul, Turkey

• Developed innovative product solutions grounded in clear understanding of customer needs in cloud computing sector.• Segmented the market and optimized all segment product mix elements, including product positioning, product bundling, and pricing.• Identified, developed and evaluated marketing and sales strategies based on knowledge of company objectives and market trends.• Building and negotiating new partnership agreements and selling products with the cooperation of business partner companies.• Developed and executed least 3 integrated marketing plans each quarter.• Analyzed performance of all marketing programs to identify the best opportunities for optimization.• Planning monthly and yearly budgets, revenue and sales forecast for the product.Achievements: Positioned the business model (www.hemengorus.com) as start from a stratch. In just 1,5 year the website has reached to 22.000 active user, whom served by more than 100 doctors with different specializations. Aggrements with business partners have enabled the web site to be more aggressive and successful in the market. www.hemengorus.comhemengorus.com is the first web based system connecting patients with doctors through online video conferencing in Turkey. Awarded project in semi finals of İTÜ BİG BANG entrepreneurship competition.Our solutions• Medical consultation through video calls• Doctors listed in different categories• Doctor reservation system• Doctor scoring system and user comments• Patient data upload system

İstanbul

• Responsible of developing new alternative sales and lead generation projects for both offline and online sales channels in order to create TT and TTNET dominance against competitors.• Builded sales partnership projects with potential business partners; signing agreements and implementing sales and marketing business plans.• Builded online lead generation projects by using digital marketing tools.• Determined customer needs at sales channels and developing, managing lead generation campaigns.• Collaborated with advertising and promotion managers to promote products and service.• Prepared detailed sales and marketing forecasts on a daily, weekly and quarterly basis. • Worked effectively in a heavily cross-functional, fast paced environment.• Developed e-mailing, affiliate marketing and display marketing projects with cooperation of digital marketing agencies and Türk Telekom and TTNET media planning department. Achievements: Strategic projects focused on online marketing and lead generation had an output of duplicated sales amount achievement in the ratio of total sales of Türk Telekom. New business associations had been contracted with leading technology companies as MediaMarkt, Electroworld, Bestbuy and Vatan Bilgisayar; in order to position them as new sales channels. Sales numbers had an enormous growth by achieveing 30% more profit than the targeted.

İstanbul

• Managed marketing budget and associated market P&L to develop and execute product marketing strategies, budgets, and sales plans for health&beauty technology business segments.• Gathered market intelligence by coordinating market research efforts to understand market needs, capture the voice-of-the-customer, and ensure representation.• Developed strategy and managed marketing programs that drive product demand.• Designed sales presentations and product demos to train sales force on product benefits and offerings.Achievements: Through dedicated marketing and sales strategies, the awareness of new health technologies products of the company rate positioned in 65% in just 6 months after the launch.

• Responsible of the management, sales volume development and operated processes of Avea flagship stores (Managed a sales team of 8 members)• Achieved 125% of quota within the first year as Store Manager.• Created strategies to develop and expand existing customer sales, which resulted in a 35% increase in monthly sales.• Managed employee performance schedules, offered marketing promotions or campaigns in case of necessity and reported the results to the Sales Management Team.• Monitor trade promotions effectiveness, initiatives execution and trade environment and competitors.Achievements:Atatürk Airport Flagship which I managed had rewarded as the most succesful store in the region due to top sales figures, which increased by 45% when compared with avarage of total sales points sales.

Master'S Degree, Marketing Communication Management

Bachelor'S Degree, Business Administration

Business Administration

High School, Tm