Erdem Bilgin Email & Phone Number

İstanbul, Türkiye

İstanbul, Türkiye

Bundle is one of the top-rated news aggregator, delivering news to people in a simple way with smart AI algorithms. It is used by 2M active users.• Managing Bundle mobile app & website by leading software development team and working with PO. • Leading AI Main Feed project to provide a smart personalized experience for users.• Responsible for Bundle Games project management.

Hiwell is a mental health scale-up which operates in more than 5 countries. It brings together therapists and clients with its smart matching algorithm. • Managed Hiwell iOS/Android mobile app and web product life-cycle end-to-end.• Created product roadmaps for app/web products based on user insights and company's goals.• Administered agile product development processes by using ClickUp tool.• Led the payment project for changing local and global payment infrastructure. Increased checkout conversions and reduced commission fees.• Re-designed registration flow and increased conversation rates.• Directed localization actions for global expansion project.• Planned and executed data-driven A/B Tests. Defined test KPIs and took required productoptimizations based on results.• Designed and launched a premium therapy service flow called ”Hiwell Plus”.• Performed user acceptance tests.

• Managed product life-cycle of Wingie flight booking domain with end-to-end responsibility.• Created a product roadmap and re-defined product strategy by working closely with the CEO.• Administered agile product development processes with PO by using JIRA.• Improved local user experience by doing continuous user researches and usability tests.• Designed and launched A/B tests with a data-driven approach. Initiated product improvements and increased checkout conversion rates significantly. • Monitored Google Analytics, Mixpanel and Kibana to track product performance. Discovered low performing pages and initiated product optimizations.• Performed user acceptance tests.

Istanbul, Turkey

• Managed Allianz mobile app team with PO by using JIRA.• Led app re-design process by collaborating with stakeholders.• Understood user needs and defined product requirements.• Created a product roadmap and prioritized product backlog.• Translated features into user stories within the team's backlog.• Performed user acceptance tests.

• Managed product development process for gamification with JIRA. Launchedmore than 50 game badges and game awards. Increased order volume and conversion rates for the kitchens having new game badges and awards.• Guided re-design process of gamification app/web pages.• Created A/B test scenarios with a data-driven approach. Executed optimizations based on results.• Tracked user data with Adobe Analytics and Tableau to lead data-driven product improvements.

Istanbul, Turkey

• Took SEO and SEM actions to increase online traffic in product / campaign pages• Managed all communication with e-commerce platforms, organized bundle and discount campaigns with them to increase e-commerce sales• Planned and managed B2B marketing activities for business partners to create hundreds of new leads and to develop business accordingly• Administrated processes with digital agencies to create innovative and user-friendly marketing materials such as landing pages, product brochures and campaign flyers

• Worked as an Industrial Sales & Marketing Group team member • Reported to Emerging Markets Director for Government and Education Sectors • Generated sales and pipeline reports on Salesforce to back up account executives • Initiated improvements in Salesforce reporting system together with Intel Salesforce tech team • Assisted product presentations of account executives to help them develop business

İstanbul, Türkiye

• Worked with product managers of Eliquis and Champix • Conducted sale analyses of Eliquis and Champix products, distributed results to regional representative teams regularly • Created product presentations for pharmaceutical representatives and optimized them • Executed psychological tests on doctors to understand their thinking habits and helped product managers to create different strategies accordingly • Organized events with opinion leaders to increase their influence on relevant doctors

Marketing Communication And Crm Department

• Took an active part in optimization process of Mercedes Benz Customer Database• Operated to maintain data quality within customer database• Inspired the team to create a customer portal • Made initial researches and competitor analyses accordingly

• Team Member of Generali Insurance "Online insurance policy campaign" • Member of Generali Insurance Website Design & Development Team

Master Of Science - Ms, Software Engineering

Bachelor Of Science - Bs, Mechanical Engineering

Summer Camp, Introduction To Programming

High School Diploma, Mathematics - Science, 84.39/100