Erhan Güngör

Erhan Güngör Email and Phone Number

Director, Sales and Marketing @ Kardeş Elektrik
İstanbul, İstanbul, TR
Erhan Güngör's Location
Istanbul, Istanbul, Türkiye, Turkey
Erhan Güngör's Contact Details

Erhan Güngör work email

Erhan Güngör personal email

n/a

Erhan Güngör phone numbers

About Erhan Güngör

• Over 20 years of “B2B & B2C” marketing experience in brand marketing, product management, digital marketing, trade marketing and marketing management areas in Consumer Electronics, Lighting, Furniture, Heating and Event Marketing industries in International companies such as Philips, Panasonic, DemirDöküm (Vaillant Group), UBM as well as Çetmen Home Furniture which is one of the leading local home furniture brands in Turkey.• In my Home Furniture Industry role, I've worked as General Manager, being responsible for Sales Team in Retail Sector (50 stores), Logistics, Finance, IT and Purchasing departments next to my Marketing Director role.• Recently lead a marketing team consisting of Product Marketing, Pricing, Trade Marketing, Brand and Digital Marketing, Call Center and CRM (total 22 FTEs)• A proven track record in a multinational discipline showing a very determined personality with strong analytical thinking & strategic planning.• Experienced in transforming the marketing strategy into the sales generating tactics and results by means of both offline and online media• Managing the financial KPIs in order to better evaluate the economic impact of the sales decisions. • Building effective team-working environment among the sales and marketing team members. • Strong success-driven and result-oriented personality with good communication & managerial skills.Specialties: Marketing Strategy and PlanningMarket IntelligenceProduct PortfolioBrand PositioningPricingCommunication & PromotionEvent Marketing

Erhan Güngör's Current Company Details
Kardeş Elektrik

Kardeş Elektrik

View
Director, Sales and Marketing
İstanbul, İstanbul, TR
Website:
kardeselektrik.com.tr
Employees:
93
Erhan Güngör Work Experience Details
  • Kardeş Elektrik
    Director, Sales And Marketing
    Kardeş Elektrik
    İstanbul, İstanbul, Tr
    View
  • Panasonic Electric Works Türkiye
    General Manager Marketing, Emea & Cis
    Panasonic Electric Works Türkiye Apr 2021 - Nov 2023
    Istanbul, Turkey
    View
  • Panasonic Electric Works Türkiye
    Head Of Marketing
    Panasonic Electric Works Türkiye Apr 2020 - Apr 2021
    Istanbul, Turkey
    New Generation Technologies and Products For “A Better Life, A Better World”Panasonic Life Solutions Turkey operates in its industrial facilities in Istanbul and aims to deliver innovative products and solutions that provide comfort, security and energy efficiency to the world markets and to provide a better and more comfortable life with human-focused approaches.In the product range of Panasonic Life Solutions Turkey; there are Electric Switches and Sockets, Group Sockets, Accessories, Low-Voltage Switchgear Products, Fuse Boxes, Electronic Electricity Meters, Automated Meter Reading Systems, Smart House and Building Automation Systems, LED Lighting Products, Professional Hand Tools, Solar Energy Panels, Video Surveillance Systems and Fire Detection Systems.
    View
  • Çetmen Mobilya
    General Manager
    Çetmen Mobilya Apr 2019 - Oct 2019
    İzmir, Turkey
    Managing of Sales Team in Retail Sector (50 stores), Logistics, Finance, IT and Purchasing departments next to Marketing Director role.
    View
  • Çetmen Mobilya
    Marketing Director
    Çetmen Mobilya Mar 2018 - Mar 2019
    Izmir, Turkey
    • Responsible for defining Marketing Strategy in line with business objectives with regards to mainly Market Share, Sales Growth as well as Profitability in Home Furniture Industry.• Establishment and management of marketing team consisting of Product Marketing, Trade Marketing, Brand and Digital Marketing, New Business Development, Call Center as well as Architectural Team (total 22 FTEs) Key Challenges:o New Marketing Team Establishmento Brand Repositioning and Relaunch  Home Furniture Brando New Distribution Strategy  New Çetmen Store Openings and Franchise o New Product Portfolio (Gap Analysis)  White/Electronics Goods Out Strategyo 2019 P&L Budget Structureo E-commerce (B2C and B2B)o Call Center Establishment
    View
  • Ubm Plc
    Marketing Director
    Ubm Plc Feb 2016 - Mar 2018
    Istanbul, Turkey
    • Responsible for defining and implementing Strategic Marketing and Communication initiatives for the International Fair Events in Turkey targeting the exhibitors as well as visitors as follwos :o Growtech Greenhouse and Agricultural Technologies Event o ExpoMaritt Exposhipping Evento IstanbulLight Lighting and Electrical Equipment Evento CBME Children Baby Maternity Expoo Interclean Professional Cleaning Industry Evento Intertraffic Traffic Industry Evento TissueWorld Tissue Industry Evento Istanbul Kids Fashion Evento CPhI Pharmaceutical Evento FI Foods Ingredients Evento Alleather Leather Industry Event• Establishment and management of marketing team of 10 marketers consisting of Marketing Managers, Marketing Executives, Data Management & Market Research, Digital Marketing and Graphic Designer
    View
  • Demirdöküm A.Ş.
    Head Of Marketing
    Demirdöküm A.Ş. Jan 2014 - Nov 2015
    Istanbul, Turkey
    • Responsible for defining Marketing Strategy in line with business objectives with regards to mainly Market Share, Sales Growth as well as Profitability.• Accordingly preparation and execution of Marketing Plan based on the customer and end-user requirements obtained via market researches. • Establishment and management of marketing team consisting of Brand Marketing, Digital Marketing, Market Research & Pricing, Trade Marketing, Product/Enduser Marketing and Loyalty Program (total 8 FTE)• Overall Profitability Management as well as in the individual categories.• National and Regional Sales Campaigns, 360o Marketing Communication activities (B2B and B2C) to generate demand.• Managing Brand Experience and POS Appearance, such as Brandings in Showrooms, Fair Participations.• Defining and Managing Digital Marketing Strategy.• Customer Loyalty Programs
    View
  • Philips
    Marketing Manager - Consumer Lighting
    Philips Jul 2010 - Jan 2014
    Istanbul, Turkey
    Owns and defines the annual marketing plan based upon the business objectives, including product program, category management, mar-com plan, pricing and distribution strategy based upon clearly defined consumer insights for Consumer Lighting Solutionso Managing National Integral Profitability in all categorieso Managing structural/timely market introductions and all shopper marketing process and in-store activitieso Category management in all different channels ( DIY, Food retailer, Lighting specialist etc) and managing merchandisers all over the countryo Getting insight from consumer and customers by means of market researches and using them in all business planning activities o Managing B2C marketing communications activities o Lead building up online sales and all web base marketing activitieso Defining price positioning and ELP/NLP for each category o Running the annual business planning cycle of the Cluster for all categories (AOP/RoFo, etc.)
    View
  • Philips
    Trade Marketing Manager
    Philips Feb 2004 - Jul 2010
    Istanbul, Turkey
    View
  • Philips
    Product Manager, Lamps
    Philips Oct 2001 - Feb 2004
    Istanbul, Turkey
    View
  • Philips
    Product Manager, Audio
    Philips Jul 2000 - Oct 2001
    Istanbul, Turkey
    View
  • Philips
    Service Training Engineer
    Philips Jun 1997 - Jul 2000
    Istanbul, Turkey
    View
  • Karel
    Technical Service Engineer
    Karel Nov 1993 - Jun 1997

Erhan Güngör Skills

Marketing Strategy Trade Marketing Pricing Product Marketing Marketing Management Strategic Planning Coaching New Business Development International Relations Team Leadership Customer Centric Solutions Retail Category Management Led Lighting Systems Digital Marketing Customer Insight Business Planning Product Management Marketing Retail Management Market Research Consumer Electronics B2b Strategy Marketing Research Business Strategy P&l Management Pricing Strategy Forecasting B2b Marketing Brand Awareness Distributors Budgets Social Media Marketing Online Marketing Market Planning Competitive Analysis Business Development Business To Business

Erhan Güngör Education Details

Frequently Asked Questions about Erhan Güngör

What company does Erhan Güngör work for?

Erhan Güngör works for Kardeş Elektrik

What is Erhan Güngör's role at the current company?

Erhan Güngör's current role is Director, Sales and Marketing.

What is Erhan Güngör's email address?

Erhan Güngör's email address is er****@****ubm.com

What is Erhan Güngör's direct phone number?

Erhan Güngör's direct phone number is +4420792*****

What schools did Erhan Güngör attend?

Erhan Güngör attended Middle East Technical University.

What are some of Erhan Güngör's interests?

Erhan Güngör has interest in Professional Networking, Children, Social Responsibility, Civil Rights And Social Action, Information Sharing, People Management, Human Rights.

What skills is Erhan Güngör known for?

Erhan Güngör has skills like Marketing Strategy, Trade Marketing, Pricing, Product Marketing, Marketing Management, Strategic Planning, Coaching, New Business Development, International Relations, Team Leadership, Customer Centric Solutions, Retail Category Management.

Not the Erhan Güngör you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.