Eric Dobaczewski Email & Phone Number

Denver, Co, Us

• Establish and manage a freelance graphic design clientele that aims to assist individuals, startups, and companies in brand development.• Spearhead visual identity, including brand positioning, promotions, and digital marketing for different companies.• Conceptualize logo design, websites, and social media channels to promote brands.• Leverage rebranding expertise in enhancing the client’s corporate image to ensure probability and business growth.• Develop creative advertising content for various media, including magazine ad campaigns, POP brochures, brand identity logos, promotional displays, catalogs, menus, business cards, flyers, posters, NFTs, direct mail, sale sheets, wall graphics, t-shirts, and product packaging while ensuring maximum brand awareness of target audience/market.• Coordinate with the client to successfully create prolific social media graphics suitable for target marketing.• Designed a series of cardboard cutouts that were displayed at all Colorado AMC theaters in the Fall and Winter of 2014.

Boulder, Colorado, United States

• Managed all consumer-facing marketing materials for this 10-store multi-region camera shop.• Produced all creative advertising content for various print media publications with a focus on newspaper ads and spadeas.• Developed and kept up-to-date store signage, kiosk ads, window clings, vehicle graphics, product signs, pricing labels, template-based materials, special promotions, and more.• Assisted in designing and copywriting instructor-led class content for creators.• Made updates to company web pages including home page banners, and Mike’s Camera Photography School syllabus and schedule pages.• Provided imagery and graphic content for aggressive ongoing email marketing.• Designed rebate and special offer digital ads for each camera vendor, and created customized UTM tracking URLs for all Mike Camera stores.• Communicated with internal departments, clients, and external print vendors to meet objectives and ensure delivery of completed ads on time.• Coordinated with the Creative Director to successfully create prolific social media graphics, including profile photos, daily posts, stories, ads, and carousels suitable for target marketing.• Utilized digital asset and project management tools to organize tasks and activities to ensure timely and quality completion.

Denver, Colorado, United States

• Designed the 2016-2017 Gibson product catalog.• Designed national and local B2B / B2C marketing and advertising - magazine, digital/print advertising campaigns, banners, catalogs, brochures, direct mail, retail/trade show displays, PowerPoint presentations, product photo shoots, t-shirt designs, and web banners.• Designed profile photos, cover photos, photo posts, stories, and ads for Facebook, Instagram, Blog, and YouTube.• Collaborated with the Product Development department with rebranding Medicine balls, Kettlebells, Weight lifting gloves, and other new products.• Assisted in designing web design artwork, copywriting product content, and making updates to the Gibson Athletic, RAGE Fitness, and Moving Mountains brand websites.• Assisted in designing web design artwork, copywriting content, and making updates to the RAGE Fitness WODPlay Mobile App.• Designed new packaging for the Gibson and RAGE Fitness brands.• Designed Moving Mountains marketing materials for the 2015 AUTISM SPEAKS walk at Coors Field.• Designed t-shirt concepts for DICK’S Sporting Goods 2015 Crossfit GAMES event.• Collaborated with Reisport, an international company, to design two special 40th Anniversary Gibson full-page ads for the August 2015 edition of Inside Gymnastic magazine publication.• Some of my work has been showcased on the NPGL GRID games broadcasted on NBC. As well as the upcoming 2nd season of the “Kingdom” which airs on the DIRECTV Audience Network and Amazon.

Denver, Colorado, United States

• Lead, create and oversee the production and implementation of all in-house advertising and marketing initiatives.• Collaborated with the marketing department in developing original concepts, headlines, and taglines and assisted in conceptualizing and managing numerous worldwide franchise materials.• Design and Production of national/local advertising for domestic franchisees from start to finish within branding standards – magazine, print, and pro bono advertising campaigns, promotional products, retail, and trade show displays, photoshoots, banners, coupons, posters, HTML CRM emails, web banners, web skins, window and vehicle graphics, brochures, Every Door Direct Mail (EDDM), direct mail, postcards and signs, QR code campaigns and Digimarc Discover interactive campaigns. • Designed profile photos, cover photos, photo posts, stories, and ads for Facebook, Instagram, LinkedIn, Twitter, and the blog.• Designed icons, splash screen, and supporting artwork for the Annual PostNet Thrive Mobile App.• Worked on multitasking daily design requests for domestic franchisees.• Web design and programming within internal Drupal CMS.• Assisted in the development and the design of the Creative Cafe, a free-standing wall mount display that showcases various print material examples that PostNet can design for small businesses.• Worked with Print Output (vendor relationships, press checks, knowledge of print output.)• Managed/assisted the other in-house Graphic Designer.• Some of my work has been showcased on the hit tv show “Undercover Boss” twice.

Littleton, Colorado, United States

• Lead, create and oversee the production and implementation of all in-house advertising and marketing initiatives while acting as a one-person design shop.• Developed, distributed, and analyzed current client surveys; analysis used to expand desired product offerings, increase competitive advantage and improve business differentiation.• Designed and managed magazine, print, and pro bono advertising campaigns, outdoor boards, merchandising displays, retail and trade show signage banners, brand identity logos, coupons, posters, t-shirt and sticker graphics, e-newsletters, web banners, pop-ups, social networking exposure, point-of-purchase (POP) brochures, postcards, and signs, etc.• Collaborated with the sales manager to create a profitable ongoing sales program and campaign; conceived and implemented an initiative that has maintained success for over a year and a half.• Designed and regularly updated the company’s e-commerce website.• Designed the Grand Prix Guns startup brand from the ground up. Which included brand identity logo, marketing materials, merchandising displays, retail and trade show signage banners, coupons, posters, t-shirt and sticker graphics, e-newsletters, web banners, pop-ups, social networking exposure, point-of-purchase (POP) brochures, postcards, and signs, etc.

Denver, Colorado, United States

• Carefully managed time and priorities while contributing design and production experience to various client projects through contract work at this small creative firm.• Made advances in projects for Albertson’s, LePeep, Cinnamonster, The Children’s Hospital, Dawn Industries, The Swheat Scoop, and The Morgan Adams Foundation.• Developed magazine ad campaign published in 5280, created a tri-fold invitation, designed raffle tickets, and a custom sponsorship display for a nonprofit fundraising event.• Retouched images and designed vinyl and metal signs, menu boards, posters, coupons, etc.

Boulder, Colorado, United States

• Designed product catalog design & layout for the firm’s client, BMW & Triumph Motorcycles.

Cincinnati, Ohio, United States

• Worked closely with agency Copywriter in developing original concepts, headlines, and taglines and assisted the creative director in conceptualizing and managing numerous client projects.• Actively contributed during creative team meetings; involved in all project phases, from concept to layout to delivering client presentations to production.• Collaborated with the Senior Designer to exceed the expectations of a new client, MedCentral Health Systems; developed a headline/concept and rolled out a multimedia ad campaign that offered the client the branding differentiation they sought.• Located Photographer and led photoshoot for MedCentral Health Systems ad campaign.• Worked on product info sheets, poster design, and commercial development for US Bank.• Earned additional work from the University of Cincinnati’s Athletic Department after impressing UC with an original headline for their 2003 football marketing campaign.• Executed numerous layouts, print advertisements, POP materials, and corporate identity logo designs for clients, including Supervalu Pharmacies, the Good Samaritan Hospital, The Cincinnati Bell Yellow Pages, Gold Star Chili, and Therma-Tru Doors.