Eric Berger Email & Phone Number

Manhattan Beach, Ca, Us

Created, built and run a Gen Alpha targeted, creator-driven streaming business (a stand-alone for-profit affiliate of the non-profit Common Sense Media). Raised money. Built team, platform, distribution and the largest collection of age-appropriate short form content for kids under 13. Launched service within 11 months; grew audience 2.5x and engagement 5x in 2023. Attracted blue chip brand partners, and built an AI-powered AdTech solution with Deloitte for YouTube and Connected TV inventory; primed to be industry's leading contextual marketing solution for reaching Youth.The consumer-facing brand Sensical serves GenAlpha kids with safe and age-appropriate content as an alternative to the toxic nature of the Internet. Using the World's only age-appropriate content standard, Sensical sources and certifies creators and programs the content based on topics kids love. We then distribute and monetize the creators through a flywheel of Sensical branded advertising-supported apps, FAST and subscription channels on all meaningful connected TV, mobile and web devices: Roku, Amazon Fire, Apple TV, iOS, Vizio, Samsung, and Google Play. Built Multi-year multi-million dollar exclusive relationships with YouTube and TikTok delivering moderation and advisory services; for TikTok, provide content solutions for their private offering for kids under 13, as well as a STEM feed for Teens in the US and Europe.

Culver City, Ca, Us

Sony Pictures Television :Built from scratch a portfolio of digital first business initiatives including AVOD, SVOD, TV Everywhere, Game, VR, AR, and voice applications. Guided transformation of SPT’s 100+ linear channels to on-demand, Direct to Consumer streaming services, including AXN, Sony Channel and Animax, with a reach of nearly two billion subscribers worldwide.In the U.S., reengineered and ran the portfolio of linear television networks: Sony Movie Channel; Cine Sony, the #1 Spanish Language Hollywood movie service ; and GetTV, reaching over 50M homes. My efforts led to 60% annual growth and profitability. Games:Started and ran the SPT Games business, whose Mobile and Voice product reach expanded across the globe, including: Jeopardy! Skill on Amazon Echo (#1 Echo skill), Wheel of Fortune, Smurfs, Hotel Transylvania, Who Wants To Be A Millionaire.Sony Crackle:Started and ran Sony Crackle, the original and leading free, premium AVOD service. Built an Original Programming studio, whose dramas and comedies featured some of the industry's top talent both in front of and behind the camera including Curtis "50 Cent" Jackson, Martin Freeman, Dennis Quaid, Kate Bosworth, Charlie Sheen, Jerry Seinfeld, Bryan Cranston, Keegan-Michael Key, Rupert Grint and more.Green lit and made TV history with an Emmy nomination for Jerry Seinfeld’s “Comedians in Cars Getting Coffee” honored for Outstanding Variety Talk Series, garnering the first-ever digital series nomination in this category. Also received multiple nominations for “SuperMansion.” Led the team to develop VR experiences including “Snatch Heist Experience” "(debuted at Venice International Film Festival).Anime / Funimation: Following the acquisition of Funimation, restructured and managed Sony's global anime business, including the fast growing SVOD service, and the Home Entertainment, Theatrical and Merchandise lines of business.

Culver City, Ca, Us

Crackle:GM of Crackle, a digital over-the-top streaming network distributed online, on mobile and on connected TVs and game consoles. Content includes Hollywood movies and TV shows, and original made-for-Crackle series and features. Led the Original Content Studio that produced and distributed award-winning series and feature-length productions: Snatch (Rupert Grint), StartUp (Martin Freeman, Adam Brody), The Art of More (Dennis Quaid, Kate Bosworth, Carey Elwes); The Oath (Sean Bean, Ryan Kwantan), Mad Families (Charlie Sheen), Joe Dirt 2 (David Spade, Patrick Warburton); Chosen (Milo Ventimiglia, Chad Michael Murray); Extraction (Danny Glover, Sean Astin), Throwaways (Jeremy Renner EP, James Caan, Kevin Dillon); Sports Jeopardy! (Dan Patrick), and Jerry Seinfeld's Comedians In Cars Getting Coffee.Managed Programming, Marketing, Operations, Product Development and Engineering; Expanded the business from US-based and online to 25 applications/platforms in 21 countries (US, CA, AU, Brazil, Latin America) and 3 languages. Apps include iOS, Android, PS3/4, Xbox 360/One, Apple TV, Roku, Amazon Fire, Chromecast, Bravia, Samsung, Toshiba, LG, Vizio, as well as Virtual Reality apps and content for console and mobile. Crackle and PlayStation:Led a proprietary Sales organization that supports Crackle and the PlayStation platform; sales offices in New York, Chicago, San Francisco and Los Angeles. Also oversaw Sales Solutions, Pricing, Yield Management and Ad Operations. Game Publishing:Oversaw the Sony Pictures Television Games publishing business (studio and distribution of applications across all phones and tablet); properties include Wheel of Fortune, Jeopardy!, Sports Jeopardy!

Culver City, Ca, Us

Managed Crackle, formerly known as Grouper, which had been a user generated content business previously acquired by Sony Pictures. Re-vamped the business model, content, product and operations, including hiring a new team and new offices, to create an online and mobile video network offering movies, television shows and original web series. Responsible for day to day management of the business, including original content development, programming, marketing, product development, video operations, technology and distribution.

Ran the mobile game publishing and distribution business, taking Sony Pictures from #17 to #4 publisher in the market. Launched and ran three video streaming Networks: CSpot (comedy), The Minisode Network (short-form library series), and Pix (movies); partners included YouTube, MySpace, AOL, MediaFlo, Sprint and Verizon.

New York, Ny, Us

Corporate development and strategic planning for emerging, digital businesses among the Time Warner portfolio: Warner Bros., HBO, Turner, Time Inc., Time Warner Cable, AOL. Responsible for wireless initiatives and the creation of new digital growth businesses. Efforts included shaping the company's overall mobile strategy, and driving investment, acquisition and business development.

Management team of cross platform lifestyle media property: online, magazine, TV programming.Managed operations of WeMedia.com, including the largest video web streaming event at the time.Closed partnership deals with leading Fortune 100 companies including eBay and Microsoft.

Co-led New York office for Strategy, Entertainment and Media practice.Led strategy engagements for leading media properties with emphasis on creating emerging models to address evolving digital technologies and trends impacting traditional businesses.Sold multi-million dollar engagements; recruited and trained staff; doubled the size of the practice.

Mba, Finance, Management

Ba, Political Science

Political Science

Education record