Eric Bernstein

Eric Bernstein Email and Phone Number

President & General Manager @ Stanley Black & Decker, Inc.
Eric Bernstein's Location
Baltimore, Maryland, United States, United States
About Eric Bernstein

With 28 years of cross-functional leadership in business transformation, Eric Bernstein is a seasoned and versatile executive who leads the Global STANLEY/CRAFTSMAN business for Stanley Black & Decker. He holds an MBA from Cleveland State University and a BS in Marketing from the University of Baltimore.Eric is a customer and end-user obsessed leader who is relentlessly focused on delivering record-breaking results. He credits much of his success to building a humble and hungry culture based on servant leadership and continuous improvement. His broad background in sales, channel & brand marketing, pricing, product development, engineering, acquisition integration, operations, and strategy enables him to have a uniquely broad perspective on the business. He has a proven track record of leading the turnaround of The AMES Companies, leading the largest sales force within Stanley Black & Decker with record results, and successfully managing a multi-billion dollar global business through the pandemic.

Eric Bernstein's Current Company Details
Stanley Black & Decker, Inc.

Stanley Black & Decker, Inc.

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President & General Manager
Eric Bernstein Work Experience Details
  • Stanley Black & Decker, Inc.
    President & Gm Stanley/Craftsman
    Stanley Black & Decker, Inc. Mar 2024 - Present
    New Britain, Ct, Us
    Full P&L and Strategy Responsibility for the Iconic STANLEY & CRAFTSMAN Brands.
  • Stanley Black & Decker, Inc.
    Global Vice President, Head Of Product Management | Hand Tools, & Storage
    Stanley Black & Decker, Inc. Jan 2022 - Mar 2024
    New Britain, Ct, Us
    Leader of the Global Product Management Team for the $3B+ Hand Tools, & Storage (HTS) business. Responsible for total product life cycle management, new product development, and P&L across every brand and portfolio in Stanley Black & Decker's HTS business. Ensures cross-functional alignment of all business functions, including engineering, program management, manufacturing, sourcing, finance, sales, and marketing, to achieve profitable growth and market share gains.
  • Stanley Black & Decker, Inc.
    Global Vice President, Product Management | Construction Hand Tools & Storage
    Stanley Black & Decker, Inc. Mar 2020 - Jan 2022
    New Britain, Ct, Us
    Global Business Unit Leader of Construction Hand Tools and Storage Products.
  • Stanley Black & Decker, Inc.
    Gm North America Industrial | Stanley Engineered Fasteners
    Stanley Black & Decker, Inc. Nov 2019 - Mar 2020
    New Britain, Ct, Us
    Responsible for Sales, Product Management, Customer Service, and Application Engineering for the North American Industrial Business of Stanley Engineered Fastening.
  • Stanley Black & Decker, Inc.
    President, U.S. Commercial Sales | Global Tools & Storage
    Stanley Black & Decker, Inc. Jul 2018 - Nov 2019
    New Britain, Ct, Us
  • Stanley Black & Decker, Inc.
    Vice President, Channel Marketing, Enterprise Solutions, & Event Marketing | Global Tools & Storage
    Stanley Black & Decker, Inc. Apr 2016 - Jun 2018
    New Britain, Ct, Us
    Responsible for leading our I.C. Channel Marketing, Event Marketing, End User, Government, and Field Engineering Teams.
  • The Ames Companies, Inc.
    Vice President Of Marketing & Product Development
    The Ames Companies, Inc. Jul 2012 - Mar 2016
    Orlando, Fl, Us
    Responsible for leading all marketing & engineering efforts at the AMES Companies, Inc.• Member of the executive team leading all areas of global marketing & product development reporting to the Global President with the mission of de-commoditizing the lawn and garden tool industry.Lead the marketing & engineering organization on the following key successes:• Development of the strategy and execution of a complete re-launch of the AMES, True Temper, and Razor-Back brands. • Displacement of private label branded product for our Razor-Back branded product at The Home Depot while securing a 4 year deal in the process.• Development and implementation of a new stage-gate product development process.• Development and launch of many innovative high profit items including the World First Dual Tine Leaf Rake, Scratch Free Snow Brush, and Aluminum Combo Snow Shovel.• Creation of a field-marketing program giving our team greater access to the end-user in the product development process as well as create greater brand loyalty among professional end-users.• Development and launch of the new ames.com, true-temper.com, and razor-back.com websites.• Development of full racing sponsorship program with Kasey Kahne Racing.
  • Toolbank Usa
    Member Of Board Of Directors
    Toolbank Usa Oct 2013 - Jan 2015
    Atlanta, Georgia, Us
    Having spent my entire 18 year career in the tool business, I’ve seen firsthand how having the right tools can increase the productivity and safety of a project. ToolBank USA’s philosophy of tool abundance assures the right tools are available for the job and gives non-profit organizations the means to accomplish more value added work for the community. I’m extremely excited to help drive this organization forward and to help enable volunteers the ability to become even more safe & productive in their efforts.
  • Stanley Black & Decker , Inc.
    Director Global Marketing & Business Devlopment
    Stanley Black & Decker , Inc. Feb 2012 - Jul 2012
    New Britain, Ct, Us
    Responsible for leading the marketing efforts of our power tool accessory team across US, Canada, Latin America, Europe, Middle East, Australia, & Asia. Business leader on group acquistions.
  • Stanley Black & Decker , Inc.
    Director Of Marketing, Tradesman Power Tools
    Stanley Black & Decker , Inc. May 2010 - Feb 2012
    New Britain, Ct, Us
    * Leader of the Global Tradesman Power Tool SBU, responsible for the Porter Cable and Black & Decker brands.* Responsible for product development, top line sales growth, warranty improvement, mix management, value improvement/cost reduction, sku rationalization, and talent development.* Developed new positioning strategy leading to double digit sales growth and a 15ppts improvement in operating margin.* Defined and resourced the global product road for 2011-2014 that will deliver 2x sales and 5ppts improvement to operating margin.
  • Stanley Black & Decker , Inc.
    Director Of Marketing, Commercial Products Group
    Stanley Black & Decker , Inc. Jan 2007 - May 2010
    New Britain, Ct, Us
    * Lead team of 6 product managers responsible for DEWALT branded corded drills, grinding, metalworking, rotary hammers, abrasives, diamonds, and concrete expansion.* Launched over 12 new product platforms (25+ products) allowing DEWALT to increase market share by 8 percentage points.* Lead quality improvement initiative that delivered over $1M of savings.* Lead value improvement iniatives that delivered over $1.5M in savings
  • Stanley Black & Decker , Inc.
    Group Product Manager
    Stanley Black & Decker , Inc. 2005 - 2007
    New Britain, Ct, Us
    * Managed a team of 2 product managers and lead the product development of the Hammer, Drilling, & Fastening portfolios.* Winner of the Marketing Excellence award for the development and launch of the innovative Pavement Breaker and SDS Max Combination Hammer allowing DEWALT to achieve 100% incremental sales and profit in new market segments.* Doubled the sales of the Rotary Hammer business through new product introductions, promotional planning, and 2 incremental product listings at Lowe's.
  • Stanley Black & Decker , Inc.
    Various Marketing, Training, & Sales Roles
    Stanley Black & Decker , Inc. 1995 - 2005
    New Britain, Ct, Us
    * Senior/Product Manager of Rotary Hammers* DEWALT Channel Manager for 2-Step Distribution* Global Training Manager* IC Sales* Traning Manager* Home Depot Sales Representative* End-User Specialist

Eric Bernstein Skills

Product Marketing Product Development Competitive Analysis Consumer Products Business Development Cross Functional Team Leadership Strategy Strategic Planning Management Product Launch Pricing Marketing Market Planning Pricing Strategy Marketing Strategy Brand Development P&l Management Leadership Market Research Team Building Product Management Marketing Management Customer Insight Sales Management Forecasting Trade Shows Brand Management Sales Multi Channel Marketing Sales Presentations New Business Development Sales Operations Product Innovation Training Key Account Development P&l Segmentation Market Analysis B2b B2b Marketing Field Marketing Marketing Research Key Account Management Merchandising National Accounts Group Presentations Channel Marketing Voice Of The Customer P&l Responsibility Stage Gate

Eric Bernstein Education Details

  • Cleveland State University
    Cleveland State University
    Marketing
  • University Of Baltimore
    University Of Baltimore
    Marketing

Frequently Asked Questions about Eric Bernstein

What company does Eric Bernstein work for?

Eric Bernstein works for Stanley Black & Decker, Inc.

What is Eric Bernstein's role at the current company?

Eric Bernstein's current role is President & General Manager.

What is Eric Bernstein's email address?

Eric Bernstein's email address is er****@****ail.com

What is Eric Bernstein's direct phone number?

Eric Bernstein's direct phone number is +141071*****

What schools did Eric Bernstein attend?

Eric Bernstein attended Cleveland State University, University Of Baltimore.

What skills is Eric Bernstein known for?

Eric Bernstein has skills like Product Marketing, Product Development, Competitive Analysis, Consumer Products, Business Development, Cross Functional Team Leadership, Strategy, Strategic Planning, Management, Product Launch, Pricing, Marketing.

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