Eric Buscher Email & Phone Number

New York, United States

Greater New York City Area

• Responsible for account relations with multiple national educational wholesalers and online retailers, with total 2020 business of $5 million dollars. • Responsible for organizing, educating, and crafting sales handles for graphic novels for the entire PRH Adult Field Sales Force. • Represented the field sales force for meetings with PRHPS graphic novel publishers. • Focused the company's educational business into one area. Established a priority title program to grow new titles in the educational marketplace. • Worked to increase title listings with wholesalers through title presentations and business reviews. • Developed large curriculum-based orders with accounts, generating millions of dollars in additional business. • Helped create online and published advertisements, increasing business for key educational and retail titles. • Worked on a company initiative to grow graphic novel sales in independent bookstores. • Responsible for booth organization for PRH for BookExpo 2017/18. • Represented PRH at national teaching / education conferences. • Maintained co-op expenditures for multiple accounts. • Responsible for account supervision of NY / NJ independent bookstores. • Presented new titles and took stock orders and creating promotions. • Helped organize author signing events.

New York, New York, United States

• Responsible for the creation and implementation of marketing plans, focusing on increasing course adoption of client publisher titles in the academic marketplace. • Maintained good client relations. Introduced many client graphic novels into PRH academic materials. • Worked with Beacon Press on the creation of a High School reader of Martin Luther King Jr.'s Writings. • Worked with Soho Press on the launch of their Young Adult Soho Teen line. • Worked with clients on the writing of author materials for catalogs and blog sites. • Worked on author selection for our annual Random House FYE luncheon, leading to the selection of our titles for several FYE and Common Reads programs. • Presented academic services to potential client publishers.

Greater New York City Area

• Oversaw daily operations of a $500,000 volume store, including scheduling and organizing a twenty-person staff, maintenance, completion of daily accounting, and bank transactions.• Conducted human resource operations, including hiring, motivating, evaluations, and terminations. • Successfully trained new employees in sales and in receiving, including sales procedures, computer work, and sales etiquette.• Responsible for layout, placement, and reorganization of new release titles, leading to an increase in sales.• In charge of selection and removal of merchandise returns.• Designed window and sales displays for new merchandise.• Retained extensive knowledge of store merchandise.• Performed updates of retail website for the store, including showcasing new titles and on-line orders.• Maintained good customer relations.• Created a store inventory system. • During tenure, sales volume increased to $3.5 million a year.