Eric Canlas Email & Phone Number

Pasadena, Ca, Us

Los Angeles, California, United States

Achieved 7-figure annual revenues across multiple brands.Ecommerce Sales: Built and scaled multiple Ecommerce brands across platforms including Shopify, Amazon, Walmart, and eBay.Digital Marketing Management: Launched and optimized digital marketing campaigns, including Google Ads, Amazon Ads, Meta, Pinterest, Funnel Building, and SEO.Product Listings: Created and optimized product listings to include compelling copy, keywords, and visuals to maximize visibility and conversions.Optimization: Conducted A/B testing and refined targeting to improve ad performance, achieving measurable KPIs such as reduced CPC, improved conversion rates, and increased ROI.Adobe Creative Suite: Designed visual content and marketing assets using Adobe Creative Suite to enhance product pages and social media campaigns.MS Excel: Organized and analyzed product and sales data using MS Excel, leveraging formulas, pivot tables, and charts to drive informed decision-making.Product Research: Adept in using tools like Google Trends and Helium 10 to identify high-demand product opportunities.Relationship Management: Negotiated with suppliers and maintained strong relationships with account managers.Team Leadership: Built and managed a team for in-house production, customer support, and operational efficiencies.Operated a small printshop (wide format and UV printing) to create promotional products.

Scaled Skinomi to a 7-figure brand prior to exiting the business.Helped conceptualize and launch “Skinomi,” a brand specializing in phone accessories.Established and managed ecommerce sales channels on Yahoo, Amazon, and eBay.Oversaw supply chain operations, sourcing overseas suppliers and leading a local production team.

Los Angeles, Ca

Spearheaded the creation of “Charming Asia,” a travel brand promoting Asian destinations to U.S. consumers.Managed digital and traditional marketing campaigns to boost brand visibility.Collaborated with government tourism bureaus to execute promotional events, trade shows, and media campaigns.Partnered with product development teams to design and market new travel packages.Designed promotional materials, including catalogs, brochures, and flyers, using Adobe Creative Suite.Allocated and monitored promotional budgets for maximum ROI.