Eric Chooi

Eric Chooi Email and Phone Number

Brand Strategy, Entrepreneur, Sustainability @
Eric Chooi's Location
Selangor, Malaysia, Malaysia
Eric Chooi's Contact Details

Eric Chooi personal email

About Eric Chooi

A Business Consultant with years of experience in Strategic Planning, Brand Communications, Consultation in Advertising & Promotion, and the Retail industry that building a brand from stretch to departmental stores; worked in reputable Media Owner, Broadcasting, Integration Media, and Advertising companies act as an advisory for corporate marketing and business development. Added to a current portfolio as Brand Owner and Co-Founding for the Sustainable Fashion industry.

Eric Chooi's Current Company Details
ERVY Malaysia

Ervy Malaysia

Brand Strategy, Entrepreneur, Sustainability
Eric Chooi Work Experience Details
  • Ervy Malaysia
    Co-Founder
    Ervy Malaysia Aug 2020 - Present
    Malaysia
    ERVY is about natural fibers, gemstones, and homogeneous inorganic material. We put a twist to make sustainable materials into contemporary pieces and keep up with trends.ER by ERVY series of curated collections featuring sophisticated pieces, designed by Malaysians with traditionally crafted by the finest ARTISANS and precious finishes. Available to everyone at every price point across all fashion demographics.It's sustainable fashion!
  • The Fundamentals
    Digital & Content Marketing Consultant, Business Lead
    The Fundamentals Jul 2014 - Present
    Malaysia
    Implemented a more strategy-led, creative brands development process when responding to clients briefs and approaching content integration from Digital Development (Mutli-Channel and Omi Channels). Created Branded content (insights, strategy, creative, sales and execution) to collaborate more effectively and drive innovation and customized solution for customization brands campaign.Management of digital resources, business strategy; digital objectives and monitor process of marketing metrics such as SEO/SEM. Suggest new optimization methods to improve customer experience and acting as an External Brand Marketing Communication project for Corporate, SMEs and Agencies from Digital platform and not limited to across offline metrics advertising performance.
  • Malaysia Sme
    Director Of Sales
    Malaysia Sme Aug 2013 - Jun 2014
    Malaysia
    Portfolio overseen is responsible for leading, manage and restructure the group sales department. Identify new business opportunities through collaboration and market growth. Assist in development for product innovation and oversee the P&L and present strategic plans for department. Act as a leadership development consultation to HODs, managers in coaching; guidance and support to the sales department and across others operational revenue enhancement department. Develop new initiatives and seek opportunities to ensure targets are achieved and maintain clear overarching global brand position for SMEs.The Malaysia SME media group, established in the country’s first and only, all-encompassing media organisation focusing specifically on SMEs, both within Malaysia and across all regions. Malaysia SME’s staple of Business Newspaper, MSME 360 digital platform, Business Networking Events and Congress; Business Sitcom of TV series; MSME News Network of Online International News Portal and Community Membership. Malaysia SME visibly the leading media corporation serving close to 140 million SMEs worldwide.
  • Redberry Outdoors Sdn Bhd
    Director Of Sales & Marketing
    Redberry Outdoors Sdn Bhd Jun 2012 - Jun 2013
    Malaysia
    Responsible for leading the sales team in all activities, including project planning, budgeting, timing, execution and monitoring of programmes and projects. Beside sales activities, will also be assisting in the development of brand marketing plans and strategies, including advertising programmes.
  • Astro, Media Sales
    Head Of Sales, Chinese Channels (Others)
    Astro, Media Sales Jul 2010 - May 2012
  • Media Prima Bhd
    Assistant Manager, Client Service Group
    Media Prima Bhd Oct 2003 - Jul 2010

Eric Chooi Skills

Marketing Communications Strategy Advertising Sales Digital Marketing Marketing Strategy Leadership Development Strategic Planning Digital Media Integrated Marketing Sales Operations Budgets New Media Online Advertising Strategic Partnerships Broadcast Project Planning Management Business Development Media Planning Public Relations Social Media Marketing Digital Strategy Mobile Marketing Broadcast Television New Business Development Television Marketing Business Strategy Coaching Marketing Management

Eric Chooi Education Details

Frequently Asked Questions about Eric Chooi

What company does Eric Chooi work for?

Eric Chooi works for Ervy Malaysia

What is Eric Chooi's role at the current company?

Eric Chooi's current role is Brand Strategy, Entrepreneur, Sustainability.

What is Eric Chooi's email address?

Eric Chooi's email address is ch****@****hoo.com

What schools did Eric Chooi attend?

Eric Chooi attended University Of East London.

What skills is Eric Chooi known for?

Eric Chooi has skills like Marketing Communications, Strategy, Advertising, Sales, Digital Marketing, Marketing Strategy, Leadership Development, Strategic Planning, Digital Media, Integrated Marketing, Sales Operations, Budgets.

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