Eric Chooi personal email
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A Business Consultant with years of experience in Strategic Planning, Brand Communications, Consultation in Advertising & Promotion, and the Retail industry that building a brand from stretch to departmental stores; worked in reputable Media Owner, Broadcasting, Integration Media, and Advertising companies act as an advisory for corporate marketing and business development. Added to a current portfolio as Brand Owner and Co-Founding for the Sustainable Fashion industry.
Ervy Malaysia
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Co-FounderErvy Malaysia Aug 2020 - PresentMalaysiaERVY is about natural fibers, gemstones, and homogeneous inorganic material. We put a twist to make sustainable materials into contemporary pieces and keep up with trends.ER by ERVY series of curated collections featuring sophisticated pieces, designed by Malaysians with traditionally crafted by the finest ARTISANS and precious finishes. Available to everyone at every price point across all fashion demographics.It's sustainable fashion!
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Digital & Content Marketing Consultant, Business LeadThe Fundamentals Jul 2014 - PresentMalaysiaImplemented a more strategy-led, creative brands development process when responding to clients briefs and approaching content integration from Digital Development (Mutli-Channel and Omi Channels). Created Branded content (insights, strategy, creative, sales and execution) to collaborate more effectively and drive innovation and customized solution for customization brands campaign.Management of digital resources, business strategy; digital objectives and monitor process of marketing metrics such as SEO/SEM. Suggest new optimization methods to improve customer experience and acting as an External Brand Marketing Communication project for Corporate, SMEs and Agencies from Digital platform and not limited to across offline metrics advertising performance.
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Director Of SalesMalaysia Sme Aug 2013 - Jun 2014MalaysiaPortfolio overseen is responsible for leading, manage and restructure the group sales department. Identify new business opportunities through collaboration and market growth. Assist in development for product innovation and oversee the P&L and present strategic plans for department. Act as a leadership development consultation to HODs, managers in coaching; guidance and support to the sales department and across others operational revenue enhancement department. Develop new initiatives and seek opportunities to ensure targets are achieved and maintain clear overarching global brand position for SMEs.The Malaysia SME media group, established in the country’s first and only, all-encompassing media organisation focusing specifically on SMEs, both within Malaysia and across all regions. Malaysia SME’s staple of Business Newspaper, MSME 360 digital platform, Business Networking Events and Congress; Business Sitcom of TV series; MSME News Network of Online International News Portal and Community Membership. Malaysia SME visibly the leading media corporation serving close to 140 million SMEs worldwide. -
Director Of Sales & MarketingRedberry Outdoors Sdn Bhd Jun 2012 - Jun 2013MalaysiaResponsible for leading the sales team in all activities, including project planning, budgeting, timing, execution and monitoring of programmes and projects. Beside sales activities, will also be assisting in the development of brand marketing plans and strategies, including advertising programmes.
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Head Of Sales, Chinese Channels (Others)Astro, Media Sales Jul 2010 - May 2012 -
Assistant Manager, Client Service GroupMedia Prima Bhd Oct 2003 - Jul 2010
Eric Chooi Skills
Eric Chooi Education Details
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International Business
Frequently Asked Questions about Eric Chooi
What company does Eric Chooi work for?
Eric Chooi works for Ervy Malaysia
What is Eric Chooi's role at the current company?
Eric Chooi's current role is Brand Strategy, Entrepreneur, Sustainability.
What is Eric Chooi's email address?
Eric Chooi's email address is ch****@****hoo.com
What schools did Eric Chooi attend?
Eric Chooi attended University Of East London.
What skills is Eric Chooi known for?
Eric Chooi has skills like Marketing Communications, Strategy, Advertising, Sales, Digital Marketing, Marketing Strategy, Leadership Development, Strategic Planning, Digital Media, Integrated Marketing, Sales Operations, Budgets.
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