-I manage a small team that oversees metadata management and marketing initiatives for both our B2B and D2C verticals-Extensive Shopify, Klayvio, GA4 experience - owning our full tech stack -Search optimization and performance marketing-Segmentation, cohort analysis, and customer profile creations -Overhauled our B2B platform by using consumer survey tactics to move our site from draft-order to live-order capabilities-Proven track record of improving AOV and conversion rates

Marketing: Executed marketing strategies for 12+ books and 8+ magazine issues per year, in close collaboration with sales and publicity departments. Strategized individual campaigns for each book, based on current book media trends; supported content creation and data organization for 100k subscriber email newsletter.Logistics: Arranged shipping and other book distribution for our international e-commerce website; supported backend updates to data, bug fixes, and other work on our retail site.Management: Led on-site office property management for subtenants and the building owner, including major renovations, Covid-readiness, monthly bill–paying and mail management; move-in/move-out, and other operations. Leadership and Supervision: developed and ran our internship program including candidate review, interviewing, task-delegation and management. Client Communication: Set the highest possible standards for customer interactions and coordinated with other departments to promptly and accurately meet all customer and client needs.

Managed teams of up to 30 linguists, editors and QA reviewers Language Quality Assurance (LQA) management, linguist on boarding and training CAT Tool and JIRA proficiency Worked on a fully Spanish team, where we localized Web, apps and UI for a number of clients Met with each client to create style guides, glossaries and to maintain company tone across markets, creating a strong client retention track record Deep knowledge of the Localization Industry and best practices KPI tracking, Version Control, and JIRA workflow implementation

I worked on the BART Silicon Valley Phase One system extension from Warm Springs to Berryessa. I was charged with handling all community stakeholder interactions with our project team and contractors while developing, writing and executing marketing materials for public consumption, i.e. map and document development, web pages, mailers, leading town hall meetings, etc.

This was a seasonal logistics position where I was responsible for leading and executing events up and down the east coast. I was responsible for site contact coordination, staffing, data management, product procurement, event equipment transportation and event execution.

I was responsible for building and leading teams of up to 40 linguists to complete large scale translation projects for a number of large companies going through foreign market expansion.

Conducted multilingual interviews on a daily basis to assess the strength of individual immigration cases. Was responsible for in house translations, paralegal duties, and counseling services for the local immigrant community.