• Assumed major responsibility for budgeting, strategic planning involved devised strategic plan to reverse downtrending sales/margin, develop product pricing and sales forecasts.• Implement market research on marketplace development, especially on similar product from another competitor.• Build and improve company marketing network.• Designing marketing strategy based on company resources and marketplace trending (Digital marketing, online – conventional).• Identifying and forecast marketplace prospective.• Monitoring operations, sales, marketing, purchasing, and inventory.• Achieve company objectives and targets for sales and operational activities.• Revitalized personnel training procedures and operations workflow.• Recruit and directed staff of 27 in operations, and sales management.• Evaluate sales performance ability to report and communicate to different level of organization.

• Manage day-to-day sales activities of 8 outside sales representatives and 3 sales support personnel. Develop sales projections and operational budgets. Design sales literature and represent company at mechanical-electrical trade shows.• Streamlined the job flow into one team-approach group. Increased efficiency and job satisfaction, and eliminated turnover problem.• Collaborated with engineering on project priorities, cost estimates, and schedules.

• Established a formal sales organization requiring the formulation and implementation of pricing decisions, marketing plans, territorial analysis, product promotion, sales training, and sales performance measurements.• Maintain excellent customer relations on special requirements and service issues.• Utilized media campaigns, telemarketing activities, cold calling, and follow up.