Eric Jensen Email & Phone Number

Provo, Utah Area

Created a new product and brand designed to disrupt the sparkling water industry

I manage the product development process for CAF Environmental Solutions, taking products from ideas to finished goods.

Seattle

• Built business messaging with executive team and public relations firm• Created and edited proposals, investor packages, presentations, and brochures• Extended branding principles across all organizational modes of communication, from social media presence and blog to legal documents and policy manuals • Performed quantitative and qualitative market analysis and research• Coordinated media interviews and speaking engagements• Developed communications plan, media talking points, and press releases

• Developed and implemented department strategic communications plan: wrote news stories, internal communications, reports, and white papers• Worked with executive team to drive alignment with university strategies on external and internal reports and stories• Created content for ASU construction website and social media • Coordinated media interviews and legislative tours• Wrote approval documents for over $2.5 billion in university construction projects• Led projects to initiate use of new technologies and improvements to the website and social platforms• Created major annual reports; provided editorial content and graphic design• Collaborated with university administration and the Arizona Board of Regents on policy changes• Managed staff• Mapped and assisted with the development of internal communications methods to usher projects through university approval process• Provided information to media regarding construction projects at ASU and wrote content for construction website• Created project proposal documents, white papers, and capital improvement plans • Supervised the editorial content and graphic design team in the creation of major annual reports• Analyzed current capital and construction project processes • Tracked major and minor construction projects and planning efforts• Supported capital planning efforts: defined and justified project scopes, analyzed budgets and advised project schedules• Led efforts to rewrite policy manuals and design standards manual

Az 3Sixty Magazine, Havasupai Indian Tribe, Az Re Magazine

- Researched, interviewed, photographed and produced feature stories for magazines- Wrote grants and coordinated road construction contracts for the Havasupai Indian Tribe- Served as transportation planner

Produced a successful weekly newspaper Wrote and edited news, feature, sports and business stories Supervised and managed freelancers and circulation departmentDistilled complex issues into understandable and relevant prose Built solid relationships with community and business leaders and advertisersManaged accounts of and sold advertising to businesses and non-profitsCreated marketing communications campaigns

Ran successful national newspaper campaigns for multiple clients, generating hundreds of storiesWrote, edited, and distributed press releases Managed a six-person editorial calendar tracking team, following stories in over 100 technology publicationsCreated communications plans for clientsFacilitated meetings and interviews between business representatives and reportersPitched story ideas to editors

Bachelor Of Arts, English; Communications

Education record