Product Manager Jeep - Stellantis Belux

I led the re-definition of the new Intercontinental cabin experience.Branded as 'Boutique Hotel', it includes the most recent hospitality standards, at the lowest TCO (Total Cost of Ownership). Its unique design connects to the Brand DNA ('Proud to be Belgian') and includes numerous USP's, among which a bar in Business Class, one of the first in Europe.NPS (Net Promoter Score) is recording un-precedent growth (+20%, up to 60).This new Product contributes to reposition Brussels… Show more I led the re-definition of the new Intercontinental cabin experience.Branded as 'Boutique Hotel', it includes the most recent hospitality standards, at the lowest TCO (Total Cost of Ownership). Its unique design connects to the Brand DNA ('Proud to be Belgian') and includes numerous USP's, among which a bar in Business Class, one of the first in Europe.NPS (Net Promoter Score) is recording un-precedent growth (+20%, up to 60).This new Product contributes to reposition Brussels Airlines among the leading carriers on the most competitive routes ('Best transatlantic airline 2019 by Global Traveler, N°1 business publication in the US). Show less

2015: Managed an innovative partnership with Microsoft in 'The Loft', leading to the creation of a B2C corner in the Loft and also to the development & launch of the first customer app at Brussels Airlines, 'Connected Lounge'. Transforming Lounge into profit center based on customer needs.2015: Defined and launched the first aircraft 'Belgian Icon' at Brussels Airlines, in a win-win partnership with Moulinsart team. The Airbus A320 named ‘Rackham’ (Tintin) became the first of the current… Show more 2015: Managed an innovative partnership with Microsoft in 'The Loft', leading to the creation of a B2C corner in the Loft and also to the development & launch of the first customer app at Brussels Airlines, 'Connected Lounge'. Transforming Lounge into profit center based on customer needs.2015: Defined and launched the first aircraft 'Belgian Icon' at Brussels Airlines, in a win-win partnership with Moulinsart team. The Airbus A320 named ‘Rackham’ (Tintin) became the first of the current Belgian icon fleet, and has been key to shape Brussels Airlines Belgian ambassadorship.2014: Project Manager for the first Flagship Lounge at Brussels Airlines, 'The Loft', which redefined the 360° airport lounge experience around innovative ‘customer hubs’ and became soon a profit center through a unique partnership with Lexus Europe, and a marketing model at Lufthansa with the highest customer scoring in the group. Show less

2012: Repositioning of Brussels Airlines Long Haul Product through a 360° cabin re-definition, up to the highest cabin comfort standards, including an innovative inflight entertainment concept, with the award winning RAVE system, for which we have been launch customer .As a result, Brussels Airlines won the prestigious award "Best single achievement in passenger experience" from the APEX (World Airline Passenger Experience Association) yearly award ceremony in Los Angeles, Sept. 2012… Show more 2012: Repositioning of Brussels Airlines Long Haul Product through a 360° cabin re-definition, up to the highest cabin comfort standards, including an innovative inflight entertainment concept, with the award winning RAVE system, for which we have been launch customer .As a result, Brussels Airlines won the prestigious award "Best single achievement in passenger experience" from the APEX (World Airline Passenger Experience Association) yearly award ceremony in Los Angeles, Sept. 2012. Until 2014, Brussels Airlines was STAR ALLIANCE N°1 carrier in Long Haul passenger overall satisfaction.2009: I've defined the A Pier Customer Experience in an area dedicated to Africa departures ('T Zone'), including the look & feel & product features of our Long Haul Business Lounge at Brussels airport. The "Sunrise Lounge" was awarded one the 50 best Lounges in the world (3500) by "Business Traveler" magazine in 2011. Show less

Managed the annual marketing and communication plan for the assigned markets, in close cooperation with the country managers, based on the overall marketing strategy, the market needs and the budget allocation.For France & Switzerland, I developed on the Long haul side a strong ethnic marketing fold, ensuring high quality & consistent Brussels Airlines visibility among the high profile African diaspora in Paris area and French speaking Switzerland (Lausanne)..

360° definition of NG Avensis ’08, NG Camry ’06 and other Lifecycle actions; Definition of the whole car Design and specifications, and implement cost planning (profit) with Engineering in Japan, Manufacturing in the UK, European Marketing and all Toyota subsidiaries in Europe & Russia in order to maximize profit and sales volume.Key achievements: - Avensis = best segment share for a Toyota core model in Europe - Avensis = benchmark lifecycle Management for Toyota Europe-… Show more 360° definition of NG Avensis ’08, NG Camry ’06 and other Lifecycle actions; Definition of the whole car Design and specifications, and implement cost planning (profit) with Engineering in Japan, Manufacturing in the UK, European Marketing and all Toyota subsidiaries in Europe & Russia in order to maximize profit and sales volume.Key achievements: - Avensis = best segment share for a Toyota core model in Europe - Avensis = benchmark lifecycle Management for Toyota Europe- Company consensus on Next Gen Avensis strategy.- Definition of the first Russian Toyota Camry, built in Russia for Russian customers. Show less

Strengthening JEEP product line-up commercial appeal (Wrangler, Cherokee, Grand-Cherokee and new generation small compact) at European headquarters (Brussels) in liaison with all European subsidiaries and Detroit HQ. Key achievements: - First Pan-European Jeep lifecycle actions (special edition models) - First Euro-Voice consensus for first compact Jeep model

Product Planning & Training Manager:Key achievement: Managing complex product line-up for the French market.District Sales Manager:Responsible of the East, then North Districts; Managing 15 Dealers for Sales, Dealer development, Financial results; Negotiating with dealers implementation of Customer satisfaction based margins; Coordinating Regional Marketing.

Based in Renault Headquarters in Paris, Responsible for market positioning, pricing and profitability of RENAULT cars line-up for The Netherlands and Germany. Preparing internal strategies to be negotiated with local Commercial teams.Coordinating C segment Pan-European, positioning (Renault 19).Implementation of adjusted price positoning (JATO tool) for the first time at RENAULT.

VSNE ('Volontaire du Service National Entreprise') at RENAULT VENEZOLANA C.A.Coordinating marketing reports to Paris headquarters (market analysis, positioning surveys, car clinics, focus groups,..etc). Translating Commercial communications from Paris for local sales team and dealers.Achievement: Marketing launch preparation of a new car (Renault 21) in Venezuela: Market studies, Car clinic..etc